The Effect of Corporate Philanthropy on Consumer Behavior: Open Innovation in the Operating Mechanism

Idrees, Ufera; Aftab, Hira; Qureshi, Hamza Ahmad; Mata, Mário Nuno; Martins, José Moleiro; Mata, Pedro Neves; Martins, Jéssica Nunes

doi:10.3390/joitmc7010100

Cited by 3 publications

(5 citation statements)

References 49 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…reciprocity) and their actual collaborative behaviors (e.g. participation in philanthropy, knowledge sharing) (Idrees et al, 2021;Razzaque et al, 2019Razzaque et al, , 2020. Therefore, this research hypothesizes:…”

Section: Biological Scientists' Academic Reciprocitymentioning

confidence: 97%

Reputation, trust, and norms as mechanisms forming academic reciprocity in data sharing: an empirical test of theory of collective action

Kim

2022

AJIM

View full text Add to dashboard Cite

PurposeThis research investigated how biological scientists' perceived academic reputation, community trust, and norms all influence their perceived academic reciprocity, which eventually leads to their data sharing intentions.Design/methodology/approachA research model was developed based on the theory of collective action, and the research model was empirically evaluated by using the Structural Equation Modeling method based on a total of 649 survey responses.FindingsThe results suggest that perceived academic reputation significantly increases perceived community trust, norm of data sharing, and academic reciprocity. Also, both perceived community trust and norm of data sharing significantly increases biological scientists' perceived academic reciprocity, which significantly affect their data sharing intentions. In addition, both perceived community trust and norm of data sharing significantly affect the relationship between perceived academic reciprocity and data sharing intention.Research limitations/implicationsThis research shows that the theory of collective action provides a new theoretical lens for understanding scientists' data sharing behaviors based on the mechanisms of reputation, trust, norm, and reciprocity within a research community.Practical implicationsThis research offers several practical implications for facilitating scientists' data sharing behaviors within a research community by increasing scientists' perceived academic reciprocity through the mechanisms of reputation, trust, and norm of data sharing.Originality/valueThe collective action perspective in data sharing has been newly proposed in this research; the research sheds light on how scientists' perceived academic reciprocity and data sharing intention can be encouraged by building trust, reputation, and norm in a research community.

show abstract

Section: Biological Scientists' Academic Reciprocitymentioning

confidence: 97%

Reputation, trust, and norms as mechanisms forming academic reciprocity in data sharing: an empirical test of theory of collective action

Kim

2022

AJIM

View full text Add to dashboard Cite

show abstract

“…Idrees et al (2021) described corporate philanthropy as the voluntary donation of resources belonging to a profit-oriented organization for social improvements. Corporate donation is an essential segment of firms’ decision-making, which assists in mitigating conflicts and reducing the gap between the rich and the poor (Zhang et al , 2021).…”

Section: Literature Review and Hypotheses Developmentmentioning

confidence: 99%

“…The overall results of Hu et al (2021) indicated that corporate philanthropy enables firms to achieve market competitiveness. A study by Idrees et al (2021) showed that the more actively a company contributes to the welfare of the society in which it operates, the more favorable customer perceptions of that company are created, which, in turn, attract more customers. However, firms must weigh the benefits of philanthropic donations and any personal fulfillment that managers may derive from such gifts against the possibility of lower shareholder payouts and limit the funds available for debt repayments or investment (Brammer and Millington, 2004).…”

Section: Corporate Philanthropic Donations (Expenditures)mentioning

confidence: 99%

Audit committee characteristics and corporate philanthropic donations before and during COVID-19

Umar

Jibril²,

Musa³

2022

View full text Add to dashboard Cite

Purpose This study aims to examine the effects of audit committee attributes on corporate philanthropic donations before and during the COVID-19 pandemic. Design/methodology/approach The study targets Nigeria’s listed firms between 2019 and 2020. We hand-collected the data from the available published annual reports of 141 and 128 firms for 2019 and 2020, respectively. Therefore, the authors used a total of 269 firm-year observations for the study. The authors used ordinary least square regression to analyze the data and Tobit regression to establish the robustness of the results. Findings The results indicate that the frequency of audit committee meetings has a significant positive relationship with corporate philanthropic donations before and during COVID-19. In the case of audit committee independence, it has only a significant positive relationship with corporate philanthropic donations during the pandemic. However, the findings reveal that audit committee size and foreign directors on the audit committee do not influence corporate philanthropic donations before and during COVID-19. Research limitations/implications The study considers audit committee characteristics out of the corporate governance mechanisms that can influence the philanthropic donations of the listed firms in Nigeria over two years from 2019 and 2020. Practical implications The findings have practical implications for encouraging the audit committee to support philanthropic donations for the welfare of the poor and the needy, particularly in difficult times like the COVID-19 period. The results could also help regulators and policymakers to provide regulations and policies that can encourage firms to participate actively in philanthropic activities to their best ability. Social implications Motivating firms to provide philanthropic donations for the welfare of underprivileged persons could strongly support the government’s effort to minimize the socioeconomic problems caused by COVID-19. Originality/value The study contributes to the scant literature that establishes the impact of audit committee attributes on firm philanthropic donations toward helping the poor and the needy in difficult periods.

show abstract

“…From this angle, corporate philanthropy may increase company value by supporting organizational goals or improving the firm's competitive setting (Luo et al, 2020;Su and Sauerwald, 2018). This may be the case when philanthropic investment activities generate intangible resources such as business reputation (Williams and Barrett, 2000), consumer trust (Idrees et al, 2021), employee happiness (Bauman and Skitka, 2012) and good stakeholder connections (Surroca et al, 2010;Su and Tsang, 2015).…”

Section: Manm 201mentioning

confidence: 99%

“…, 2020; Su and Sauerwald, 2018). This may be the case when philanthropic investment activities generate intangible resources such as business reputation (Williams and Barrett, 2000), consumer trust (Idrees et al. , 2021), employee happiness (Bauman and Skitka, 2012) and good stakeholder connections (Surroca et al.…”

Section: Corporate Philanthropymentioning

confidence: 99%

Can small and medium businesses endure the COVID-19 crisis through strategic philanthropy?

Islam

Wahab

Latiff

2022

MANM

View full text Add to dashboard Cite

PurposeSmall and medium-sized firms (SMEs) are typically reported to have a limited interest in broader societal concerns across the world. As a result, the purpose of this study is to develop a model of SME’s strategic philanthropic performance in light of the societal reactions to the COVID-19 issue, particularly in terms of the intervention of corporate spirituality and the solid regulatory motive behind these.Design/methodology/approachA systematic mixed review analysis has been executed to analyze the strategic philanthropic performance configuration triggered by the recent COVID-19 crisis, in which over 369 publications are read and reviewed by the authors. It has also established the reliability and validity of literature analysis. Also besides, a short form of qualitative investigation has been used to support the direction of the study.FindingsThrough regulatory adjustments, the study's findings effectively developed a strategic philanthropic performance configuration for SMEs. In this case, the strategic philanthropic convergence of corporate giving, corporate volunteering, corporate foundation and food bank has the potential to help SMEs thrive in the long run. The study also discovers that corporate spirituality might potentially mediate between appropriate regulations and strategic philanthropic performance of SMEs in the context of a supportive external environment.Research limitations/implicationsPrior empirical attempts are subsequently required to inquiry about the proposed conceptualization from different perspectives.Practical implicationsThe decision-makers of SMEs, with the efficient implementation of the proposed outline, will use the understanding given for their required actions to develop the competitive advantage in terms of social concerns. On this note, the outcomes of the study can also enhance business differentiation and competitiveness. It can also serve as a strategic guideline for firms to develop organizational values for long-term survival.Social implicationsIn the COVID-19 reality, SMEs will contribute to the concerns through philanthropy activities that are better suited for both enhanced social good and greater corporate advantages. The idea can also serve as a basis for SMEs to accomplish the Sustainable Development Goals (SDGs).Originality/valueTo the best of the authors' knowledge, this is the first research that conceptualizes the influence of government regulation on the strategic philanthropic performance of SMEs while taking corporate spirituality into account in order to survive the COVID-19 crisis.

show abstract

The Effect of Corporate Philanthropy on Consumer Behavior: Open Innovation in the Operating Mechanism

Cited by 3 publications

References 49 publications

Reputation, trust, and norms as mechanisms forming academic reciprocity in data sharing: an empirical test of theory of collective action

Reputation, trust, and norms as mechanisms forming academic reciprocity in data sharing: an empirical test of theory of collective action

Audit committee characteristics and corporate philanthropic donations before and during COVID-19

Can small and medium businesses endure the COVID-19 crisis through strategic philanthropy?

Contact Info

Product

Resources

About