The ecological aspect of the discourse of the Caspian region’s media space

Abstract

Aim. To analyze the ecological aspect of the media space discourse in the Caspian region and qualitative changes in the parameters of the media environment, resulting from the state policy of the Caspian states and objective informatisation processes in the region. Material and Methods. Systems approach, geopolitical theory, expert interviews, content analysis and document analysis. Results. Based on the results of the analysis, positive changes in the media environment of the Caspian region were identified, which include the expansion and deepening of the environmental aspect of the Caspian discourse and the quality of the existing resource and infrastructure base. The need to continue efforts to create a common media space for the Caspian region and its qualitative development is stated. Considering the level of complexity of the geopolitical situation in the Caspian region and its borders, as well as the experience of "Editorialising the Caspian States", it is advisable to focus on the exchange of media content within the framework of non-political topics, as military-political topics in the current geopolitical conditions, because of the very serious contradictions in the region, cannot serve integration purposes. Particular attention should be paid to the formation of content that should "work" on an urgent and constructive Caspian agenda, especially its environmental aspect. Conclusion.The need is stated to consistently saturate the media environment with new content within the framework of three cases aimed at developing and strengthening humanitarian cooperation between the countries of the "Caspian Five" in order to form a space of trust, where one of the central places will be occupied by the environmental safety of the region.