“…This type of model is also used in naive learning and opinion formation literature, including for example, Cavalli-Sforza and Feldman (1973), DeGroot (1974) and, more recently, DeMarzo, Vayanos, and Zwiebel (2003), Golub and Matthew O. Jackson (2010) and Büchel, Hellmann, and Pichler (2014). Here the transition matrix X t acts as an influence matrix that describes how next period attitudes are derived as the weighted average of current-period attitudes with element x ij (t) giving the weight that individual i assigns to the trait of individual j.…”