The digital divide and the growth of the hospitality industry: The case of Italian inner areas

Abstract

We investigate the role of internet access in spurring tourism supply, a strategic driver of economic development, especially in the most ‘peripheral’ areas, characterized by a lack of technological infrastructure and other barriers that limit internet access and business opportunities. In a difference‐in‐differences setting, we exploit the recent Italian strategy for ultra‐broadband policy—aimed at boosting the diffusion of ultra‐broadband in Italy since 2015—as an exogenous source of variation in internet access to estimate the effect on tourism supply. In doing so, we employ detailed data on broadband coverage and tourist accommodation at the municipality level from 2012 to 2019. Our results show that the ultra‐broadband availability increased the tourism supply in four‐star hotels and bed and breakfasts, suggesting that policy interventions aimed at reducing the digital divide between centers and peripheries can boost local economic development and help the process of de‐peripheralization of marginal areas.

Spatial and Temporal Distribution of Listings on Airbnb and BOOKING.COM as Sharing Economy Platforms in the Tourism Destination of Maramures Land Romania

“…Concerning rural spaces, when it comes to data infrastructure development, level of connectivity, and access to a broad range of digital instruments, even though there is a digital divide between urban and rural areas that has been observed as a constant over the years in different areas around the world (Brandano et al, 2023;Malecki, 2003;Skerratt et al, 2012), it does not mean it should be seen as a penalty. As long as in a rural area there is infrastructure that provides internet access, the local stakeholders activating in tourism or other domains, will be incentivised to make their presence known online, to access new resources and broader markets.…”