The development of cultural event strategy: Swot analysis and QSPM approach
Muhamad Ari Perdana,
Putu Ngurah Rusmawan,
Inno Cahyaning Tyas
et al.
Abstract:n order to support the Banyuwangi Rebound Movement, Pondoknongko Village Government has launched an Economic and Tourism Improvement Program in 2022 through the Pondoknongko Festival Event. The purpose of this research is to: find out the management of the Pondoknongko Festival event; identify potential cultural tourism attractions; identify internal and external factors for the development of cultural tourism events; and determine the priority order of alternative strategies for developing cultural tourism ev… Show more
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