The Determinants of People’s Preference of Night Entertainment Outfits in Abuja, Nigeria

Abstract

Night entertainment as a form of leisure and relaxation is not a strange phenomenon globally, it is also gaining prominence in Nigeria particularly in urban centre. Scholars have discussed the prospects of this brand of entertainment in terms of its economic and social rewards, but most of these efforts are foreign based. This study studied the situation in Abuja in Nigeria. The study was quantitative in approach and has questionnaire as its main tool of data collection. A total 100 respondents were involved in the study. The data collected were analyzed, interpreted and presented in simple percentage. Night entertainment was preferred because the period is unique, devoid of hustle and bustle commonly found in the day time (17%) and has power to enhance total wellbeing, opportunity to make business contacts (19%). Live Musical band (42%), wining and dining (34%), indoor game (14%) and comedy corner (10%) were the preferred activities. Challenges encountered in night entertainment include harassment by the law enforcement agents (36%), stigmatization on the part of the general populace (22%) and occasional disturbance due to unruly behaviour of some patrons (30%). Coping measures adopted to mitigate these challenges include moving in group with other patrons to prevent or minimise embarrassment (43%), possession of official identity card to prevent harassment from security agents (36%) and enlightenment of service of security agents to curtail unruly behaviour from patrons (21%).