The Composition of the Editorial Boards of General Marketing Journals

Abstract

Unlike the diversity issues in corporate governance, the diversity in top academic positions (e.g., editorial boards of academic journals in business) is rather underresearched. The editorial boards of academic marketing journals are important gatekeepers and trendsetters in the creation and dissemination of marketing knowledge. Membership on journal editorial boards usually signals scholarly stature and professional advancement. This study examines the composition of editorial boards of general marketing journals, and compares it with what it was like 15 years ago. The study also investigates the impact of the composition of editorial boards on journal quality. We find that women's participation in editorial boards generally corresponds to their presence in the profession. We also find an overall small representation of board members affiliated with nonacademic institutions. While the presence of women, practitioners, or international members does not have any relationship with journal quality, the presence of scholars affiliated with doctoral programs seems to correlate with journal quality. The number of female and international members on the boards increased, whereas practitioners' representation dropped from 1997 to 2012.

Editorial boards of 45 journals devoted to school and educational psychology: International characteristics and publication patterns

“…One desirable outcome that can come from a process of internationalization is to establish more geographically representative, culturally informed, and globally accessible scholarship (Begeny, 2018b; van de Vijver, 2013). The editorial board of a scholarly journal, often viewed as the “gatekeepers” of scholarship for that journal, has considerable influence on the content and diversity of the scholarship published (Arnett, 2008; Chattopadhyay et al., 2013; Pan and Zhang, 2014), and past studies have specifically sought to explore the consistency of certain characteristics (e.g. sex, geographical work affiliation) among a journal’s editorial board members and its authors (e.g.…”

“…Most studies investigated female representation on editorial boards and authorship within the journals being examined. Although these studies covered a variety of professional fields, such as behavior analysis (Li, Curiel, Pritchard, & Poling, 2018), marketing (Pan and Zhang, 2014), and management (McGee, Bucklin, Dickinson, & McSweeney, 2004), each study similarly found that the percentage of women on the editorial boards were consistent with that of women authors of those journals. For instance, in their review of seven behavior–analytic journals from 2014 to 2017, Li et al.…”

Journal Publishing and Marketing in an Age of Digital Media, Open Access and Impact Factors

“…1 Gender diversity is not currently an issue with the Journal/Revue as it has been historically with journals generally; see, for example, Pan and Zhang (2014). 2 Current assistant editors of the Journal/Revue were not contacted to ensure a measure of editorial independence.…”

“… 1 Gender diversity is not currently an issue with the Journal/Revue as it has been historically with journals generally; see, for example, Pan and Zhang (2014). …”

The peer‐review process in English‐language advertising journals: a survey of US academics

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