This is an analysis of how photo curses caused by photographing paintings of ghosts in Japan materialize in different contexts in both the analog and digital ages. Over a period of several decades, this has included unwanted photographic prints and negatives that must be ritually destroyed by fire in a Buddhist temple and blog posts that may be dangerous to view because they include photos of the paintings. But a painting formerly considered a dangerous cult image can also transform into an artistic masterpiece when recognized by the art world, becoming widely photographed and reproduced in books and other media.