2016
DOI: 10.2139/ssrn.2757465
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The Biggest Lie on the Internet: Ignoring the Privacy Policies and Terms of Service Policies of Social Networking Services

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Cited by 142 publications
(141 citation statements)
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“…Apart from these solutions based on browser settings, natural language privacy policies remain the main means to inform the user about websites' data processing practices. Studies have shown that users rarely read privacy policies because of their length and complex vocabulary [27], [30].…”
Section: B Technical Backgroundmentioning
confidence: 99%
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“…Apart from these solutions based on browser settings, natural language privacy policies remain the main means to inform the user about websites' data processing practices. Studies have shown that users rarely read privacy policies because of their length and complex vocabulary [27], [30].…”
Section: B Technical Backgroundmentioning
confidence: 99%
“…McDonald and Cranor [27] concluded that a typical web user would have to spend 244 hours annually if they wanted to read every privacy policy of the websites they visit; it would further require a college degree to actually understand them [31]. Obar et al recently confirmed that few people open privacy policies or terms of service they agree to when registering for a service, and over 90 % miss important details [30]. Still, reading privacy policies can help consumers build trust in companies [10], although recently Turow et al [40] published a meta-study and showed that the pure existence of a privacy policy seems to be sufficient to achieve this goal, due to misconceptions of companies' data practices.…”
Section: B Usefulness Of Privacy Policiesmentioning
confidence: 99%
“…While it is well understood that lengthy terms of service are often not sufficiently readable [44], and that most people do not read them [45], it is of concern that so many applications, including those from QS market leaders, fail to make fundamental information about the way their services function available in situ. With data protection regimes such as the EU's GDPR strengthening the requirements for clear privacy notices at the time of data collection, it is evident that this is being regularly subverted by many QS applications.…”
Section: Discussionmentioning
confidence: 99%
“…These initiatives, however, have been criticized for their failure to provide users with the information and/or tools that would facilitate real empowerment. For example, privacy policies, which aim to provide transparency and notice about how websites collect and use information gleaned from their visits, have been critiqued for being long and difficult to understand (Fernback & Papacharissi, 2007;McDonald & Cranor, 2008;Obar & Oeldorf-Hirsch, 2016;Reidenberg et al, 2015). The efficacy of privacy settings on social network sites such as Facebook, which aim to provide individuals with choice about who can access their personal information, are challenged by frequent revisions that publicize information intended to be kept private (boyd & Hargittai, 2010;Hargittai & Marwick, 2016).…”
Section: What Resignation Reveals About Policy Approaches To Privacymentioning
confidence: 99%