2016
DOI: 10.1111/ajps.12272
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The Balance‐Sample Size Frontier in Matching Methods for Causal Inference

Abstract: We propose a simplified approach to matching for causal inference that simultaneously optimizes balance (similarity between the treated and control groups) and matched sample size. Existing approaches either fix the matched sample size and maximize balance or fix balance and maximize sample size, leaving analysts to settle for suboptimal solutions or attempt manual optimization by iteratively tweaking their matching method and rechecking balance. To jointly maximize balance and sample size, we introduce the ma… Show more

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Cited by 103 publications
(97 citation statements)
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“…To obtain better effectiveness estimates with less bias, I use a technique that relies on a matching frontier metric to optimize balance between the groups of eligible voters who received an email and those who did not, as well as the sample size from which inferences are to be made (King, Lucas, and Nielson ). Every treated voter—those who received a VoterCircle email—is matched with the closest nontreated voter—those who did not receive a VoterCircle email—by minimizing the Mahalanobis distance between a treated and nontreated voter on all explanatory variables.…”
Section: Resultsmentioning
confidence: 99%
See 1 more Smart Citation
“…To obtain better effectiveness estimates with less bias, I use a technique that relies on a matching frontier metric to optimize balance between the groups of eligible voters who received an email and those who did not, as well as the sample size from which inferences are to be made (King, Lucas, and Nielson ). Every treated voter—those who received a VoterCircle email—is matched with the closest nontreated voter—those who did not receive a VoterCircle email—by minimizing the Mahalanobis distance between a treated and nontreated voter on all explanatory variables.…”
Section: Resultsmentioning
confidence: 99%
“…With the recognition of these limitations, I attempt to approximate a randomized field experiment by matching the treatment sample to the most reasonable set of counterfactual individuals who did not receive a VoterCircle email. I use the latest strategy in matching developed and described in King, Lucas, and Nielson (). While the VoterCircle deployment lacks randomization, this estimation strategy provides the soundest basis for making inferences as to the effectiveness of VoterCircle in a way that best approximates experimental standards given the limitations of the reality of previous deployment.…”
Section: Data and Analysesmentioning
confidence: 99%
“…Since we could not eliminate all possible confounds in one specification, we complement the analysis of the main text with a number of alternative specifications and specialized tests (all reported in the SI). We took advantage of several recent advances that made it possible to quantify the extent of assumption violations and to eliminate causally invalid analyses (Arceneaux, Gerber, & Green, 2006;Blackwell et al, 2009;Ho et al, 2017;Iacus et al, 2012Iacus et al, , 2015King, Lucas, & Nielsen, 2014;Schutte & Donnay, 2014). Specifically, we tested the ability of our method to establish (1) the robustness of socially mediated self-influence to selection bias due to the confounding selection of low-quality matches, (2) its robustness to selection bias due to nonrandom deletion of data, (3) its robustness to details of the model specification, and (4) its robustness to faulty instruments.…”
Section: Robustnessmentioning
confidence: 99%
“…The central principle of methods such as matching is to compare treated and untreated observations that were as similar as possible before treatment. Achieving balance, however, requires pruning the data of observations, creating a tradeoff between bias and variance (King, Lucas, and Nielsen 2014 ). Higher standards for balance will reduce bias but may leave data too sparse for useful inference.…”
Section: Big Data Can Provide Empirical Leverage Through Precise Subpmentioning
confidence: 99%