Pavlovian cues associated with junk-foods (caloric, highly sweet, and/or fatty foods), like the smell of brownies, can elicit craving to eat and increase the amount of food consumed. People who are more susceptible to these motivational effects of food cues may have a higher risk for becoming obese. Further, overconsumption of junk-foods leading to the development of obesity may itself heighten attraction to food cues. Here, we used a model of individual susceptibility to junk-foods diet-induced obesity to determine whether there are pre-existing and/ or diet-induced increases in attraction to and motivation for sucrose-paired cues (ie, incentive salience or 'wanting'). We also assessed dietvs obesity-associated alterations in mesolimbic function and receptor expression. We found that rats susceptible to diet-induced obesity displayed heightened conditioned approach prior to the development of obesity. In addition, after junk-food diet exposure, those rats that developed obesity also showed increased willingness to gain access to a sucrose cue. Heightened 'wanting' was not due to individual differences in the hedonic impact ('liking') of sucrose. Neurobiologically, Mu opioid receptor mRNA expression was lower in striatal 'hotspots' that generate eating or hedonic impact only in those rats that became obese. In contrast, prolonged exposure to junk-food resulted in cross-sensitization to amphetamine-induced locomotion and downregulation of striatal D2R mRNA regardless of the development of obesity. Together these data shed light on individual differences in behavioral and neurobiological consequences of exposure to junk-food diets and the potential contribution of incentive sensitization in susceptible individuals to greater food cue-triggered motivation.
INTRODUCTIONPavlovian cues associated with palatable foods (food cues), like the smell of fresh-baked brownies, carry incentive salience that makes the cues attractive, reinforcing, and able to trigger urges to eat. For example, in humans, food cues can increase ratings of desire to eat and the amount of food consumed (Fedoroff et al, 1997;Soussignan et al, 2012). Similarly, in rodents, food cues can elicit approach, reinforce operant responding (eg, conditioned reinforcement), and increase food consumption (Holland and Petrovich, 2005). However, no studies have examined cue-induced motivation in preclinical models of obesity. The recent global rise in obesity heightens the need to understand the neurobiological mechanisms governing these processes, particularly in susceptible individuals.Clinical data suggest that some people may attribute more incentive salience (ie, motivational value) to food cues than others, and consequently be more likely to overeat and become obese (see Dagher, 2009 for review). For example, food cues more robustly enhance the desire to eat (Fedoroff et al, 1997;Tetley et al, 2009) and more strongly activate the nucleus accumbens (NAc) and caudate putamen (CPu) in obese people (Rothemund et al, 2007;Stoeckel et al, 2008), even prior to t...