"Thank You for Sharing this Fantastic Performance"
Christofer Jost
Abstract:YouTube is one of the most important music media in the world today. Musical practice is reflected there in a variety of forms, from sound recordings to music videos to tutorials. The media environment that YouTube creates as a platform inscribes itself – to some degree – in the actions of those who use it. This is also the case with the YouTube drummer phenomenon, which this article examines in more detail in terms of the interplay between persona construction, music-making, media presentation, and transmedia… Show more
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