Abstract:Research is motivated by the development of increasingly mass media. These developments shifted the aim of the media to convey information, educate, entertain and social control. The mass media is also used to launch propaganda with certain techniques in influencing the attitudes and behavior of a particular person or group - in this case the candidate for mayor of Padang. The use of mass media for propaganda occurred in the Padang Ekspress Daily. Qualitative research methods with content Analysis models, focu… Show more
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