Technological Competencies and Competitive  Advantage in the Spanish Electricity Industry: New Challenges, New Tools

The purpose of this paper is to determine the status quo of research on competitor analysis (CA), which constitutes a cornerstone of strategic management. Of special interest are potential specifications for start-ups which act in an environment of high uncertainty, where CA is supposed to provide meaningful information to determine the right course of action. This study is performed as a conceptually organized systematic literature review with representative coverage and focus on research outcomes. The findings of 78 identified relevant studies out of 43 different journals are analyzed. Results are presented with regard to research contribution, mentioned purposes for conducting CA, CA processes and methods, and elements for ensuring quality of CA. To provide a cohesive understanding of the CA theme, as well as a foundation and guidance for researchers and practitioners, a conceptual framework is derived, which synthesizes the facets of the CA theme in a novel manner. Start-up related research contributions and avenues for future research are discussed.

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A systematic literature review on competitor analysis: status quo and start-up specifics

Hatzijordanou

Bohn

Terzidis

2019

Manag Rev Q

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Performance Implications of Co-Alignment of Business and Technological Innovation Strategy

Goel¹,

Moreno²,

Sáez‐Martínez³

2003

The International Journal of Entrepreneurship and Innovation

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Since technology is a versatile tool that can be deployed strategically, the authors hypothesize that there are certain non-random combinations of technology and business strategy choices that lead to superior performance. Findings from a sample of SMEs in the Spanish electronics industry show that there is a positive relationship between a co-alignment of the two strategies (business and technological innovation) and firm performance. In practical terms, this study shows that although SMEs can achieve equally good performance with different business strategies, within every business strategy, entrepreneurs must emphasize different sets of technological innovation dimensions to outperform the competition.

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Technological Competencies and Competitive Advantage in the Spanish Electricity Industry: New Challenges, New Tools

Abstract: Recently, the electricity industry in Spain has experienced a deep transformation, 1 aimed to improve the degree of concurrence between the operating firms. This change must be explained in the framework of the regional integration of markets with an European

Cited by 2 publications

References 31 publications

A systematic literature review on competitor analysis: status quo and start-up specifics

A systematic literature review on competitor analysis: status quo and start-up specifics

Performance Implications of Co-Alignment of Business and Technological Innovation Strategy

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