“…However, they often overlook the social dynamics and demand-side factors within the seed system ( Badstue et al, 2022 , Barrett et al, 2022 , Voss et al, 2021 ). For instance, the Green Revolution period, typically from 1967 to 1978, successfully increased calorie supplies to the global population and also helped reduce food prices, increase anthropometric outcomes, decrease agricultural intensification in forest areas, and reduce infant mortality ( Barrett et al, 2022 , Evenson and Gollin, 2003 , Gollin et al, 2021 ). However, the focus on a few dominant cereals contributed to malnutrition, especially among rural farmers and urban consumers ( Pingali, 2012 , Welch and Graham, 2000 ).…”