Abstract:The early and preconscious processing of stimuli that are meaningful in everyday life includes systematical activations of many semantic, emotional and motor representations. Inhibitions should then occur in order to select, among these primed representations, those that are consistent with the context. Even in a lab this context is social, as it typically consists of the experimenter and of the instructions and stimuli (s)he provides. Three recent N400 studies confirm this social view of experimental settings… Show more
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