“…The yellow cluster deals with digital entrepreneurship (Nambisan, 2017) and the multiple ways through which entrepreneurs profit from their ventures on social media (Sahaym et al, 2019), the digital strategy they implement (Correani et al, 2020), the different networks and partners they engage with in order to access key resources (Smith & Smith, 2019), the entrepreneurial opportunities offered by new technological architectures (Chalmers et al, 2019), and the opportunities provided to employees to innovate (Reibenspiess et al, 2020). Furthermore, the cluster emphasizes the need to manage the contrasting perspectives between digital and non‐digital start‐ups (Kollmann et al, 2019), hence dealing with issues at the level of enterprise systems (Sedera et al, 2016), governance mechanisms, and platform organization (Saadatmand et al, 2019).…”