Talking about tobacco on Twitter is associated with tobacco product use

Unger, Jennifer B.; Urman, Robert; Cruz, Tess Boley; Majmundar, Anuja; Barrington‐Trimis, Jessica L.; Pentz, Mary Ann; McConnell, Rob

doi:10.1016/j.ypmed.2018.06.006

Cited by 49 publications

(39 citation statements)

References 18 publications

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“…Categorising Instagram user profiles is key to describing the nature of engagement associated with posts related to KandyPens. Previous evidence suggests that engagement with tobacco-related social media information is associated with tobacco use21 22 and/or low support for e-cigarette regulations 23 . Average Instagram users and vape enthusiasts/advocates alike can extend conversations by demonstrating novel open-system pod mod use to their followers 24.…”

Section: Discussionmentioning

confidence: 99%

Characterising KandyPens-related posts to Instagram: implications for nicotine and cannabis use

et al. 2019

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BackgroundThis study analysed posts to Instagram related to KandyPens, an open-system pod mod e-cigarette company, marketing its products as aromatherapy devices. The objective was to determine themes, corresponding user profiles and references to types of e-liquid solutions used with KandyPens.MethodsData consisted of publicly available posts to Instagram with the hashtag ‘#kandypens’ collected from 8 June to 8 August 2018 (n=1775). Identified themes included: product appearance (eg, highlighting design features including colour of device), user experience (eg, vape tricks), flavours (eg, strawberry) and promotions (eg, $10 off). The type of e-liquid solutions (nicotine, aromatherapy and cannabis) used with KandyPens were also recorded. Instagram profiles were categorised into: vaping enthusiast/advocates, influencers, KandyPens’ official Instagram account, vape vendors and average Instagram users.ResultsUser experience (28.90%) and product appearance (21.80%) were predominant themes followed by promotions (10.08%), and flavours (1.01%). About 32.43 % of posts referenced cannabis-related solutions, 2.98 % of the posts mentioned nicotine-related solutions and 0.11 % of the posts mentioned aromatherapy. Average Instagram users (24.89%) posted the majority of posts followed by vape vendors (20.72%), KandyPens’ official account (17.96%), vaping enthusiasts/advocates (10.75%) and influencers (0.45%).ConclusionKandyPens markets its products as aromatherapy devices; however, Instagram posts related to these products rarely mentioned their purported purpose. Future research should consider product design, user experience and the co-use of nicotine and cannabis with KandyPens to assess implications related to product appeal and abuse liability.

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Section: Discussionmentioning

confidence: 99%

Characterising KandyPens-related posts to Instagram: implications for nicotine and cannabis use

et al. 2019

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“…Similar studies have shown associations between self-reported behavior and tweet content. In particular, Unger et al [43] showed that posting positive tweets about tobacco had a significant association with tobacco use within the past month.…”

Section: Discussionmentioning

confidence: 99%

Cultural Differences in Tweeting about Drinking Across the US

Giorgi

Yaden

Eichstaedt

et al. 2020

IJERPH

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Excessive alcohol use in the US contributes to over 88,000 deaths per year and costs over $250 billion annually. While previous studies have shown that excessive alcohol use can be detected from general patterns of social media engagement, we characterized how drinking-specific language varies across regions and cultures in the US. From a database of 38 billion public tweets, we selected those mentioning "drunk", found the words and phrases distinctive of drinking posts, and then clustered these into topics and sets of semantically related words. We identified geolocated "drunk" tweets and correlated their language with the prevalence of self-reported excessive alcohol consumption (Behavioral Risk Factor Surveillance System; BRFSS). We then identified linguistic markers associated with excessive drinking in different regions and cultural communities as identified by the American Community Project. "Drunk" tweet frequency (of the 3.3 million geolocated "drunk" tweets) correlated with excessive alcohol consumption at both the county and state levels (r = 0.26 and 0.45, respectively, p < 0.01). Topic analyses revealed that excessive alcohol consumption was most correlated with references to drinking with friends (r = 0.20), family (r = 0.15), and driving under the influence (r = 0.14). Using the American Community Project classification, we found a number of cultural markers of drinking: religious communities had a high frequency of anti-drunk driving tweets, Hispanic centers discussed family members drinking, and college towns discussed sexual behavior. This study shows that Twitter can be used to explore the specific sociocultural contexts in which excessive alcohol use occurs within particular regions and communities. These findings can inform more targeted public health messaging and help to better understand cultural determinants of substance abuse.

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“…Various forms of tobacco communication have been linked to tobacco use in youth 10,11,[13][14][15] , suggesting the need for antitobacco campaigns aimed at reducing tobacco initiation and continued use in youth. Prior work emphasizes a need to develop broad-based initiatives that reduce youth exposure to positive tobacco messages 26,27 .…”

Section: Discussionmentioning

confidence: 99%

Sex differences in associations between receiving and sharing tobacco-related information and tobacco product use among Appalachian Youth

Mattingly¹,

Pfeiffer²,

Walker³

et al. 2020

Popul. Med.

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INTRODUCTION Given that Appalachian youth tobacco use rates are higher than the US national average, it is important to understand whether sex differences shape associations between receiving and sharing product information and using tobacco. METHODS Middle and high school students in rural Appalachia (n=1038) were surveyed about tobacco-related perceptions and behaviors, including ways youth receive and share conventional tobacco-related and e-cigarette-related information. Youth were characterized as tobacco users (i.e. ever or current users of cigarettes, smokeless tobacco, or e-cigarettes) or never users. Descriptive characteristics were compared by tobacco use and sex. Adjusted logistic regression models evaluated associations between communication channels and tobacco use. Models were stratified by sex to examine effect modification. RESULTS Approximately one-third of Appalachian youth (33.8%) were tobacco users and use varied by sex (males: 54.4%; females: 45.6%). Male (OR=1.75; 95% CI: 1.18-2.60) and female (OR=2.30; 95% CI: 1.53-3.47) youth who received e-cigarette-related information through friends and family (FF) had higher odds of tobacco use. Additionally, females who received e-cigarette-related information through public displays and digital media had nearly twofold increased odds of tobacco use. Although sharing conventional tobacco-related and e-cigarette-related information through FF was associated with increased odds of tobacco use among both sexes, these relationships were stronger among females. CONCLUSIONS Although specific communication channels were associated with tobacco use, associations involving receiving and sharing e-cigarette information were more pronounced in female tobacco users. Consideration of sex differences in how youth receive and share tobacco-related information may benefit tobacco prevention interventions.

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Talking about tobacco on Twitter is associated with tobacco product use

Cited by 49 publications

References 18 publications

Characterising KandyPens-related posts to Instagram: implications for nicotine and cannabis use

Characterising KandyPens-related posts to Instagram: implications for nicotine and cannabis use

Cultural Differences in Tweeting about Drinking Across the US

Sex differences in associations between receiving and sharing tobacco-related information and tobacco product use among Appalachian Youth

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