“…The butterfly conformation of bulky groups such as diphenylmethyl and similar two-ring systems in well known anti-allergenics, such as chloropheniramine, bromopheniramine and promethazine, indicates that this conformation may play a vital role in the interaction of the compound at the receptor site. The effect of various substituents at different positions of the imidazole ring on the conformation of molecules and their crystal structures has been studied (Adamiak & Saenger, 1979;Simon et al, 1980;Banerjee, Roychowdhury, Chattopadhyay et al, 1991;Banerjee, Roychowdhury, Yamane et al, 1991;Banerjee et al, 1999). Against this background, we report here the crystal structure of the title compound, (I).…”