Symmetric in the striate but asymmetric in the extrastriate cortex when processing three‐quarter faces: Neural underpinnings for aesthetic appreciations

Abstract

Faces and their aesthetic appreciation are a core element of social interaction. Although studies have been made on facial processing when looking at faces with different perspectives, a direct comparison of faces in the left to the right perspective is missing. Portraits in classical Western art indicate a preference of the left compared to the right perspective, but the neural underpinnings of such an asymmetry still have to be clarified. Using functional magnetic resonance imaging, the current study focuses on the processing of three-quarter faces seen with different perspectives. Seventeen participants were asked to passively look at photographs of six male and six female faces with a neutral expression; the photographs were taken from the left, right, and frontal perspectives while keeping their focus on the eyes. The results showed that specific brain areas were involved in processing the three-quarter faces in either symmetric or asymmetric ways. Viewing left and right three-quarter faces resulted in two mirror-like activations in the striate cortex corresponding to the symmetric layout of the left and right perspectives. Viewing the left face resulted additionally in an enhanced activation also in the left extrastriate cortex. The right perspective of male faces elicited a lower activation compared to other perspectives in face-selective areas of the brain. Our findings suggest that the preference of the left three-quarter face emerges already in the early visual pathway presumably prior to facial identification, emotional processing, and aesthetic appreciation. Our observations may have general importance in disentangling different neural components and processing stages in the spatiotemporal characteristics of artistic expressions.

Face masks modulate non-verbal communication in selfies, but do not affect beauty ratings

“…First, we sought to evaluate whether wearing a face mask impacts posing preferences with regard to the bias favoring three-quarter over frontal presentations, and within the former with regard to the bias in favor of three-quarter poses displaying the left over the right cheek. Both biases have been amply documented in the literature (Bruno & Bertamini, 2013;Bruno, Bertamini & Protti, 2015;Bruno, Bode & Bertamini, 2017;Lindell, 2017;Manovich, Ferrari & Bruno, 2017) and are generally interpreted as due to the right-hemispheric specialization for emotional expression (Nicholls, Clode, Wood & Wood, 2019; see also Zeng, Wang, Silveira et al, 2022). Second, we aimed at evaluating how face mask may impact on pictorial facial prominence, the ratio of the area occupied by the face to that occupied by the whole body.…”