Sustainability data distortions: the use of visual impression management techniques in corporate sustainability reporting
Denis Šimunović,
Grazia Murtarelli,
Stefania Romenti
Abstract:PurposeThe purpose of this study is to conduct a comprehensive investigation into the utilization of visual impression management techniques within sustainability reporting. Specifically, the study aims to determine whether Italian companies employ impression management tactics in the presentation of graphs within their sustainability reports and, thus, problematize visual data communication in corporate social responsibility (CSR).Design/methodology/approachThe research adopts a multimodal content analysis of… Show more
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