2008
DOI: 10.1016/j.ijresmar.2007.12.005
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Survival of high tech firms: The effects of diversity of product–market portfolios, patents, and trademarks

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Cited by 50 publications
(58 citation statements)
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“…Since Apps can frequently appear and disappear on top charts, both survival duration (between an appearance and disappearance) and the total length of time spent on the top charts are relevant measures of success. Therefore, we use survival analysis techniques to measure sales performance [22,56]. We observe survival (or exit) for all products and all sellers, and survival of the App in the top charts is a necessary condition for success.…”
Section: Survival Analysismentioning
confidence: 99%
“…Since Apps can frequently appear and disappear on top charts, both survival duration (between an appearance and disappearance) and the total length of time spent on the top charts are relevant measures of success. Therefore, we use survival analysis techniques to measure sales performance [22,56]. We observe survival (or exit) for all products and all sellers, and survival of the App in the top charts is a necessary condition for success.…”
Section: Survival Analysismentioning
confidence: 99%
“…In the following, we gauge the impacts of different growth strategies on product diversity and internationalization, two important performance metrics that enhance high-tech firms' survival (Srinivasan, Lilien, & Rangaswamy, 2008). We further posit that emphasis on a particular type of growth strategy may make one of the performance-enhancing processes more dominant than the other.…”
Section: Impacts Of New Venture Growth Strategiesmentioning
confidence: 99%
“…However, to interpret the increase in trademark filings and its economic effects, it is crucial to know and understand why firms file trademarks. Previous research identifies various motives for trademarking, including the protection of marketing assets, brand building, and signaling quality (e.g., Ramello and Silva, 2006;Srinivasan et al, 2008;Sandner and Block, 2011). Nevertheless, an empirical investigation of trademarking motives remains lacking.…”
Section: Introductionmentioning
confidence: 99%