“…Regarding the sustainability of tourism destinations, scholars have fiercely debated the factors that influence tourists' ERBs. In the tourism context, environmental attitude has been extensively assessed (Lee & Jan, ; Whitburn, Linklater, & Milfont, ), and recreation experience (Lee & Jan, , ; Lee, Jan, & Huang, ; Lee, Jan, Tseng, & Lin, ), biosphere value (Lee & Jan, ), and place attachment (Larson, Usher, & Chapmon, ; Lee, ) have also been addressed. On the other hand, for management and marketing purposes, some destination managers attempt to identify market segments and develop marketing strategies for sustainable development (Moeller, Dolnicar, & Leisch, ).…”