“…Retail researchers and practitioners have investigated SCM strategies to counter the increasing uncertainty and complexity of the marketplace and increase efficiency by reducing inventories along the entire supply chain (Ellram et al, 1989;Fernie, 1995;Tan, 2001;Gimenez & Ventura, 2003;Hugos & Thomas, 2006). Researchers have also discussed inventory management policies, such as vendor management inventory (VMI) solutions, which were popularized by WalMart and Procter & Gamble (Waller et al, 1999), the application of information technologies (Kämäräinen & Punakivi, 2002;Prater et al, 2005), information sharing and supply chain coordination (Clark et al, 2001;Hill & Scudder, 2002;Han, et al, 2002;Hornibrook & Fearne, 2002), supply chain relationships (Fearne, 2000;Duffy & Fearne, 2004), and collaborative forecasting (Småros, 2007).…”