This paper examines the news coverage of the SARS (Severe Acute Respiratory Syndrome) crisis in 2003 in the US and UK newspapers via a qualitative approach, comparing the dominant news frames used across time and between the newspapers. The four newspapers frame SARS as a global health crisis which resulted from China's incompetence and mishandling. Moreover, China's deep-rooted political problems are illustrated because of the nationwide crisis, thus this health crisis is also perceived in the coverage as a serious political threat to the CCP ruling. The theme of China's initial concealment of information is selected and foregrounded in the newspapers, encouraging and reinforcing readers' negative perception of China as incompetent to handle a crisis. The image of the Chinese government in the SARS crisis is presented as an incompetent one which cannot effectively control the epidemic and attempts to hide the truth about the disease from its people as well as the outside world. In general, China represents not only an autocratic authority, but also an outdated communist country in the newspapers.
Keywords: Textual analysis, News frames, SARS, ChinaThis paper is a case study analysing coverage of the People's Republic of China (PRC) in four major western newspapers regarding the outbreak of severe acute respiratory syndrome (hereafter SARS). Such an analysis is important for further understanding of how news frames produce particular meanings which construct representations of China. The study adopts a news textual analysis approach to dissect news reports in the New York Times (NYT), the Washington Post (WP), the Daily Telegraph (DT), and the Guardian (G). These have been selected because they are seen as 'quality' newspapers (Bell, 1991) and are therefore regarded as more suitable for research on international coverage since they carry a higher volume of foreign news than others. In addition, since American presses have received more attention to date, this paper broadens the scope of existing analyses by providing a comparative analysis which may generate a richer discussion of news frames on China. Meanwhile, the two British newspapers represent different political and ideological perspectives within British society. DT is traditionally quite conservative press while G has a tradition of support for liberal causes. Their differing 'public idioms ' (Hall, 1978) may suggest dissimilar representation of China; however, the similarity of their representations may indicate the extent to which there is a dominant frame in China reporting.The paper is organized into four major sections. In order to understand the significance of the SARS case and provide some elementary information, the first section provides the background to the crisis. The second section sketches an analytical framework for news frame analysis and sampling. The third section comprises the news textual analysis which follows the thematic structure of the story. Finally, the conclusion asks why the health crisis and China were represented...