Study on the Influential Factors of the Development of Outbound Travel Market Based on qThe Belt and Road Initiativesq

Abstract

The Belt and Road Initiatives" strategic background and significance of the research are explained. The present situation of the outbound tourism in Fujian province is investigated and analyzed. Through the analysis of the development characteristics, development stages and advantages of outbound tourism in Fujian province, the present situation of the development of outbound tourism in Fujian province is fully understood. Under the strategy of "The Belt and Road Initiatives", the development of outbound tourism modes in Fujian province is an industrial coordination mode, a management coordination mode and an enterprise coordination mode. At the same time, suggestions for accelerating the development of outbound tourism in Fujian province have been put forward. 1. Introduction In September and October 2013, during a visit to Central Asia and Southeast Asian countries, Chinese President Xi Jinping proposed the "Silk Road Economic Belt" and the "21st Century Maritime Silk Road" (hereinafter referred to as" The Belt and Road Initiatives"). It has drawn great attention from the international community. At the 2013 China-ASEAN Expo, Chinese Premier Li Keqiang stressed that speeding up "The Belt and Road Initiatives" construction will be conducive to promoting the economic prosperity and regional economic cooperation of all countries along the line [1].The proposal of "The Belt and Road Initiatives " strategy has profound realistic and long-term significance. It is a national strategy of great significance in the process of building a well-off society in an all-round way. The implementation of "The Belt and Road Initiatives" will surely promote the all-round economic and social development. From an international strategy, it is conducive to China's all-round new pattern of open land and sea coordination and mutual assistance between the east and the west. It will bring about advantages and win-win results for all countries along the line. From a domestic strategy point of view, it is an important measure to promote the coordinated development of the region and the coordinated development of economy and society. At the same time, it has also increased its investment in tourism, economy and trade, infrastructure construction and transportation development. Therefore, under this strategy, economic cooperation will be closer and closer. This will further promote the rapid development of outbound tourism. As the concept of "The Belt and Road Initiatives" has gradually become popular with the public, more and more consumers will develop outbound tourism from traditional domestic travel. In the context of the whole economic development, tourism will face unprecedented opportunities and challenges [2]. 2. The Concept of "the Belt and Road Initiatives" Strategy "The Belt and Road Initiatives" means the abbreviation of "Silk Road Economic Belt" and "21st Century Maritime Silk Road." It is estimated that the total population along "The Belt and Road Initiatives" is about 4.4 billion with a total economic output of about 21 trilli...