Purpose -The purpose of this paper is to attempt to solve a decision-making problem for breeding target character showed as an interval number. Design/methodology/approach -A new comprehensive evaluation method was proposed based on similarity-difference theory and interval number theory. The data from Winter Wheat Group I Variety Regional Test in Henan Province in 2009-2010 were analysed using the proposed method. Findings -The results showed that Zhou 99233 was a good variety, Yuxhan No.7, An 05-28, Xun K8, Jinyumai 378 and Zhoumai 18 were better ones, 08 luo 36, and Xuke 718 ordinary ones, and others worse ones. Based on this, the feasibility of the method was discussed. It showed that the proposed method had some obvious merits, such as arithmetic was simple, operation convenient, flexible and practical, fast and effective, etc. Practical implications -Application to a living example indicated that its evaluation effect was satisfactory. Consequently, the application prospect of the method will be very vast. Originality/value -The paper succeeds in solving a decision-making problem for breeding target character shown as an interval number.