The authors describe their own experiences in advocating for faculty women confronting sex discrimination at a large urban university. They discuss specific successful strategies used. Although a number of women were helped with respect to retention, tenure, promotion, salary, etc., there were some negative effects. One paradox observed has been the university administration's attempt to use these successes to counter claims of sex discrimination in a class action suit that faculty women have filed against the university. The authors offer specific suggestions for possible avenues to reduce sex discrimination at the university based on their experiences.