Studi Komparasi Self-Esteem Pengguna Iphone dan Bukan Pengguna Iphone pada Remaja

Hami, Azhar El; Sidik, Asep Ahmad

doi:10.15575/psy.v4i2.1347

Cited by 2 publications

(2 citation statements)

References 1 publication

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“…Beberapa saran yang dapat diberikan untuk pengembangan lebih lanjut seperti mengembangkan bahan ajar berbasis android untuk materi fisika lainnya serta mulai mengembangkan aplikasi untuk smartphone berbasis IOS. Mengingat siswa di beberapa sekolah juga tidak semuanya menggunakan Android, terutama sekolah dengan siswa yang berlatar belakang menengah ke atas (Hami & Sidik, 2017).…”

Section: Hasil Dan Pembahasan Pengembangan Produkunclassified

EANDROID FISIKA: Pengembangan Aplikasi Android sebagai Media Pembelajaran Fisika

Rahmah

Muliyati

Sunaryo

2022

Mitra Pilar: J. Pend. Inov. Terapan Tek.

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Students in the 21st century belong to generation Z or better known as Gen Z. One thing that stands out is the ability of Gen Z to take advantage of technological changes in various aspects of their lives. It is not surprising that students are looking for application-based learning resources. In the digital era, developing Android-based applications is very easy to learn. researchers want to develop an Android-based physics learning application that is free and also suitable for use by students. The research model used is ADDIE divided into five stages, namely: (1) Analysis, (2) Design, (3) Development, (4) Implementation, and (5) Evaluation. The ADDIE model is a general development model that can be used as a guide at a fairly high level for the development of instructional designs, software engineering, and also the development of learning media. The material developed in the product is Temperature and Heat. The developed application contains text containing learning materials supported by illustrations in the form of pictures, graphs, tables, and videos. This application is also equipped with examples of questions and practice questions. The product developed has the advantage that it can be accessed anytime and anywhere. The results of the assessment by material and media experts and field trials can be concluded that the Android application is suitable for use as teaching material. The values obtained from the validation test are as follows: media experts obtained an achievement of 77.33%, and material experts obtained an achievement of 83.28%. Meanwhile, the field test results obtained a value of 80.28%. Abstrak Peserta didik di abad-21 termasuk ke dalam generasi Z atau yang lebih dikenal dengan sebutan Gen Z. Satu hal yang menonjol adalah kemampuan Gen Z memanfaatkan perubahan teknologi dalam berbagai aspek kehidupan mereka. Tidak heran jika peserta didik mencari sumber belajar yang berpatokan pada aplikasi. Pada era digital mengembangkan aplikasi berbasis android sangat mudah untuk dipelajari. peneliti ingin mengembangkan aplikasi pembelajaran fisika berbasis android yang gratis dan juga layak digunakan untuk siswa. Model penelitian yang digunakan adalah ADDIE terbagi menjadi lima tahap yaitu: (1) Analisis, (2) Desain, (3) Pengembangan, (4) Implementasi, dan (5) Evaluasi. Model ADDIE merupakan model pengembangan umum yang dapat digunakan sebagai petunjuk dalam tingkatan yang cukup tinggi untuk pengembangan desain pembelajaran, teknisi software dan juga pengembangan media pembelajaran. Materi yang dikembangkan dalam produk adalah Suhu dan Kalor. Aplikasi yang dikembangkan memuat teks yang berisi materi pembelajaran didukung dengan ilustrasi dalam bentuk gambar, grafik, tabel, dan video. Aplikasi ini juga dilengkapi dengan contoh soal dan soal latihan. Produk yang dikembangkan memiliki keunggulan yaitu dapat diakses kapanpun dan dimanapun. Hasil penilaian oleh ahli materi dan ahli media serta uji coba lapangan dapat disimpulkan bahwa aplikasi android layak digunakan sebagai bahan ajar. Adapun nilai yang diperoleh dari uji validasi adalah sebagai berikut ahli media didapatkan capaian sebesar 77,33% dan ahli materi didapatkan capaian sebesar 83,28%. Sedangkan untuk hasil uji lapangan diperoleh nilai 80,28%.

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Section: Hasil Dan Pembahasan Pengembangan Produkunclassified

EANDROID FISIKA: Pengembangan Aplikasi Android sebagai Media Pembelajaran Fisika

Rahmah

Muliyati

Sunaryo

2022

Mitra Pilar: J. Pend. Inov. Terapan Tek.

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“…Yeh et al (2016) explicate that brands that can visualize the customers' ideal self, with a match between the brand and the customers' emotions, and able to increase the customers' self-esteem tend to attain greater loyalty from their customers-as the brands can help customers achieve their self-representation. A study by Hami & Sidik (2017) indicated that users of Apple smartphone brands tend to have higher self-esteem compared to users of other smartphone brands. In addition, iPhone users are often regarded as middle to upper class individuals in terms of economic welfare (Mario, 2018).…”

Section: Introductionmentioning

confidence: 99%

Consumer-Brand Identification and Brand Loyalty: Analysis on Customer Satisfaction and Brand Trust as Mediators

2021

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Consumers who have used Apple-branded smartphones have greater probability that they will continue to buy iPhones in the future. This is because customers feel satisfied and have identified the product before making a purchase, creating loyalty for the Apple brand. The purpose of this study is to examine the role of customer satisfaction and brand trust as mediators in the relationship between consumer-brand identification and brand loyalty. Participants in this study consisted of 155 consumers and obtained by using accidental sampling technique. Data analysis used the Hayes Process model 4, which explains that customer satisfaction can act as a mediator in the relationship between consumer-brand identification and brand loyalty, while brand trust cannot act as a mediator. Brand loyalty is not sufficiently formed when consumers can identify the brand well or there is satisfaction with the brand, but rather by the essential emotional bond that makes consumers rely on the brand. However, this has not been fulfilled by the iPhone to make consumers have brand loyalty.

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Studi Komparasi Self-Esteem Pengguna Iphone dan Bukan Pengguna Iphone pada Remaja

Cited by 2 publications

References 1 publication

EANDROID FISIKA: Pengembangan Aplikasi Android sebagai Media Pembelajaran Fisika

EANDROID FISIKA: Pengembangan Aplikasi Android sebagai Media Pembelajaran Fisika

Consumer-Brand Identification and Brand Loyalty: Analysis on Customer Satisfaction and Brand Trust as Mediators

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