2015
DOI: 10.1504/ijmie.2015.072098
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Student engagement: the role of social influence and locus of control

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Cited by 8 publications
(7 citation statements)
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“…(2) Enthusiasm: this dimension can be described as the customer's excitement level and interest towards the organisation's brand or engaged object. Enthusiasm is regarded as a positive affective state that is active and enduring (Grillo and Damacena, 2015;So, King and Sparks, 2014;So, Kind, Sparks and Wang, 2014).…”
Section: Customer Engagementmentioning
confidence: 99%
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“…(2) Enthusiasm: this dimension can be described as the customer's excitement level and interest towards the organisation's brand or engaged object. Enthusiasm is regarded as a positive affective state that is active and enduring (Grillo and Damacena, 2015;So, King and Sparks, 2014;So, Kind, Sparks and Wang, 2014).…”
Section: Customer Engagementmentioning
confidence: 99%
“…(3) Attention: customers engaged with the company's brand may also focus a lot of attention on the brand or object of engagement. Attention refers to a customer's attentiveness towards the organisation's brand and may occur at a conscious and an unconscious level (Grillo and Damacena, 2015;So, King and Sparks, 2014;So, Kind, Sparks and Wang, 2014).…”
Section: Customer Engagementmentioning
confidence: 99%
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“…Locus of control and a person's position along a bipolar scale of internalism to externalism has been shown to have effect on many aspects of one's life [21]. Previous research has demonstrated that individuals with strong internal locus of control are more likely to engage in academic pursuits and achieve academic success [22,23]. Speci cally, students with high internal locus of control tend to attribute academic performance to their own controllable factors, so they are more likely to actively participate in learning through subjective initiative to change the unfavorable situation and strive for better results.…”
Section: Internal Locus Of Control As a Mediatormentioning
confidence: 99%
“…According to Chang and Horng (2010), the visitor himself / herself who craves cognitive knowledge and pleasure is a very important component of the experience, according to Hollebeek et al (2014), the visitor himself / herself can be defined as customer engagement, where the cognitive, emotional, and behavioral activities of individual customers towards goods or services. According to Grillo and Damacena (2015), the visitor himself / herself is described as the level of pleasure and interest of individual customers towards goods or services. Hypothesis 8: The Visitor Himself/Herself has a positive and significant effect on Emotions.…”
Section: The Visitor Himself/herselfmentioning
confidence: 99%