2004
DOI: 10.1111/j.1467-6486.2004.00470.x
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Strategy as Simulacra? A Radical Reflexive Look at the Discipline and Practice of Strategy*

Abstract:  Over the past three decades strategic management has become a crucial aspect of business education and practice. At the core of strategic managementlinking technique to worldview -is modelling (e.g. value chain, SWOT analysis) whereby the complex elements of strategic thinking are simplified. This accounts in large part for the apparent popularity of strategic management as complex interrelationships are pursued through relatively simple models. Yet has the field of strategic management realized the t… Show more

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Cited by 82 publications
(90 citation statements)
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References 57 publications
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“…In a seminal analysis, Knights and Morgan (1991) examined strategy as a body of knowledge and analyzed the various kinds of power implications that the language of strategy has for organizations. Their analysis later inspired other theorists to examine strategy through a critical lens (Hendry 2000, Lilley 2001, Levy et al 2003, Grandy and Mills 2004. Other studies then focused on the role of narratives in strategy processes in organizational contexts (Barry andElmes 1997, Dunford andJones 2000).…”
mentioning
confidence: 99%
“…In a seminal analysis, Knights and Morgan (1991) examined strategy as a body of knowledge and analyzed the various kinds of power implications that the language of strategy has for organizations. Their analysis later inspired other theorists to examine strategy through a critical lens (Hendry 2000, Lilley 2001, Levy et al 2003, Grandy and Mills 2004. Other studies then focused on the role of narratives in strategy processes in organizational contexts (Barry andElmes 1997, Dunford andJones 2000).…”
mentioning
confidence: 99%
“…It is what makes a firm unique, a winner, or a survivor. The military link is evident in the corporate development of the notion of strategic thinking (cited in Grandy & Mills, 2004, p. 1156 strategy seems more concerned with competition between firms, whereas business models are more concerned with the "core logic" Linder & Cantrell (2000) in Seddon & Lewis (2003) Strategy can be viewed as building defenses against the competitive forces or finding a position in the industry where the forces are weakest (Porter, 2008, p. 35). the relationship between the company and its competitive environment; the allocation of resources among competing investment opportunities; and a long term perspective in which "patient money" figures prominently.…”
Section: Strategy Literaturementioning
confidence: 99%
“…The phenomenon investigated is how practitioners think and act towards making sustainability-embedded decisions and practices (or not) in their jobs that influence organizational aggregate sustainability adoption and embeddedness [60,71,72]. The case company chosen is a property company that owns, manages, develops and refurbishes a large portfolio of retail, commercial and industrial properties.…”
Section: The Case Study Contextmentioning
confidence: 99%