1 We understand CSR as a positive corporate contribution to sustainable development. A stakeholder is defi ned according to Freeman (1984), which means that stakeholder dialogue is defi ned here as interactive, two-way communication on a sustainability issue between a company and those who can affect or are affected by its activities. Stakeholder engagement is a broader concept than stakeholder dialogue, since it does not require communication to be reciprocal and interactive. Nonetheless, this paper refers several times to stakeholder engagement -fi rst, because it is frequently used in corporate discourse, and second, because stakeholder plans and policies often encompass both one-way and two-way communication.Corporate Social Responsibility and Environmental Management Corp. Soc. Responsib. Environ. Mgmt. 15, 298-310 (2008)