Strategic Analysis of Sino-Foreign Higher Education Cooperative Universities Based on SWOT Model

Abstract

As the internationalisation of education around the world continues to advance, cross-border cooperation between institutions is rapid, especially in the domain of higher education. As a Significant part of China's educational undertaking, Chinese-foreign cooperative education, while developing an abundance of practical international talent, has also promoted the reform and prosperity of higher education, covering various fields of economic and social construction. In this paper, a SWOT analysis of S (Strengths) W (Weaknesses) O (Opportunities) T (Threats) is conducted on the Sino-foreign higher education cooperation model. The results show that the development of Sino-foreign cooperative universities has great advantages and prospects, but the opportunities also bring the fact of fierce competition from universities of the same nature. In response to the unsatisfactory enrolment situation in 2020, strategies related to sustainable development are proposed. The enrolment aspect needs to be reasonably advertised to highlight the university's strengths; the university needs to clarify its positioning, improve the quality of teaching and increase its research output in order to improve their social status in the country.

Ideology in Sino-Foreign Cooperative Education: The Application of Big Data Mining Technology in the Work Conducted by Counselors

“…At the meeting of the Political Bureau of the Central Committee of the Communist Party of China (CPC), in response to the implementation of the national big data collective learning strategy, President Xi Jinping pointed out that the development of big data is very fast today, and all people should carefully lay out and pay attention to the impact of big data on economic and social development; observe its development status and future direction through investigation; and build a digital China that contributes to national economic and social development and people's happiness and well-being [4]. According to the report of the 19th Party Congress, the primary position in the cause of people's livelihood is education, and accelerating the modernization of education is an urgent task for the country.…”