Strategi Pemerintah Desa dalam Pengembangan Obyek Wisata Berbasis Masyarakat (Community Based Tourism)

Zitri, Ilham; Lestanata, Yudhi; Pratama, Inka Nusamuda

doi:10.24905/igj.v3i2.1531

Cited by 2 publications

(2 citation statements)

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“…Misalnya, tur dan paket liburan yang mencakup kunjungan ke tempat-tempat sejarah, budaya, atau religius yang penting bagi umat Islam (Darmo et al, 2021). Pengembangan produk ini dapat menarik minat dan kunjungan wisatawan Muslim yang mencari pengalaman pariwisata yang sesuai dengan nilai-nilai keagamaan mereka (Ilham zitri et al, 2020).…”

Section: Pendahuluanunclassified

Pariwisata Halal di Nusa Tenggara Barat: Implementasi dalam Kawasan Ekonomi Khusus Mandalika

Zitri,

Gushadi,

Amil

et al. 2023

jspi

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The concept of halal tourism for the Provincial Government of West Nusa Tenggara is to increase cultural values with an Islamic identity, which is considered a manifestation of local wisdom. The Mandalika Special Economic Zone is a popular tourist site that attracts both domestic and international visitors. The establishment of the Mandalika circuit, designed to facilitate the hosting of the MotoGP race as a globally renowned event, is expected to significantly enhance international tourism by attracting a larger number of foreign visitors. As a result of this competition, it is expected that a significant number of hotels and restaurants will be constructed in the vicinity. Nevertheless, it is important to note that the establishment in question offers not only halal food and beverages, but also non-halal options. The primary objective of this study is to investigate the strategies for the successful implementation of Halal Tourism inside the Mandalika Special Economic Zone, located in the Central Lombok Regency. The approach that researchers employed in this study is qualitative. The data collection techniques used are interviews, observation, and documentation. The results of the research show that halal tourism standards are still ambiguous, so there are still many people who do not understand the standards themselves. This is due to the lack of socialization from related agencies or organizations, giving rise to misperceptions of the concept of halal tourism itself. The policies implemented by the provincial government have not been implemented optimally. This is evident from the halal team, which has not yet been formed by the Provincial Tourism Office. The state of the population in West Nusa Tenggara, particularly in Central Lombok Regency, is conducive to the implementation of the halal tourist concept. The Kuta Mandalika region offers a favorable environment for Muslim tourists, ensuring their comfort and convenience throughout their vacation.

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Section: Pendahuluanunclassified

Pariwisata Halal di Nusa Tenggara Barat: Implementasi dalam Kawasan Ekonomi Khusus Mandalika

Zitri,

Gushadi,

Amil

et al. 2023

jspi

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“…Looking at tourism trends in 2020, world travel will reach 1.6 billion people. This encourages the government to promote the development of the tourism sector [1]. Tourism is starting to be seen as one of the most promising sectors for regional development on a global scale.…”

Section: Introductionmentioning

confidence: 99%

Promotion & Marketing Strategy Of Bener Meriah Tourism Potential In Increasing The Number Of Visitors (A Study At The Tourism Office Of Bener Meriah Regency 2022)

Harinawati

Candrasari²,

Febryanto³

et al. 2023

icospolhum

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Promotion & Marketing Strategy of Bener Meriah Tourism Potential in Increasing the Number of Tourist Visits (Study at the Tourism Office of Bener Meriah Regency in 2022) This study aims to describe the strategy carried out by the Tourism Office of Bener Meriah Regency in 2022, this research is important because Bener Meriah has potential There are a lot of tourism but not well developed so this research wants to describe Tourism Promotion and Marketing Strategy in increasing the number of visits. This research refers to the concept of Tourism Strategy, Promotion, and Marketing, using SWOT Analysis, This study uses descriptive qualitative methods, research informants from the Tourism Office Data collection techniques through observation, interviews, and documentation Data analysis techniques through data reduction, data presentation, and conclusion drawing. The results of the study show that tourism promotion and marketing through the Calendar of Events (COE) is an annual event, but not all activities are included in the annual event. Bener Meriah Regency tourism promotion is carried out through Instagram, Facebook, and YouTube but has not been managed professionally so the existing tourism potential has not developed. , Tourism promotion is carried out through COE, support from stakeholders in the form of policies (Weaknesses) the tourism potential has not developed, tourist attractions are limited because the culture section is in the Department of Education and Culture, Tourism Accommodations already exist but are not standardized, Not all tourism potentials are included in the Calendar Of Event (COE) support from stakeholders is still at the policy level not, in reality, support from the community for tourism development is still minimal because it is in the comfort zone as a farmer of opportunities (opportunities), there is no home industry as a provider of souvenirs, building-based tourism local fans, the use of coffee plantations as educational tourism, the use of secondary crops into Eco-tourism Threats (threats) lack of awareness of Stakeholders and the public about tourism potential will be managed by other parties.

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Strategi Pemerintah Desa dalam Pengembangan Obyek Wisata Berbasis Masyarakat (Community Based Tourism)

Cited by 2 publications

References 0 publications

Pariwisata Halal di Nusa Tenggara Barat: Implementasi dalam Kawasan Ekonomi Khusus Mandalika

Pariwisata Halal di Nusa Tenggara Barat: Implementasi dalam Kawasan Ekonomi Khusus Mandalika

Promotion & Marketing Strategy Of Bener Meriah Tourism Potential In Increasing The Number Of Visitors (A Study At The Tourism Office Of Bener Meriah Regency 2022)

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