Strategi Pemasaran untuk Meningkatkan Keunggulan Bersaing di Era Digital pada UMKM Donat Ratu
Anissa Rahmawati
Abstract:Currently, business development in Indonesia is increasing in complexity, competition, change and business uncertainty. This situation creates intense competition between entrepreneurs. Competition in the culinary business is one of the fields that has more and more enthusiasts and makes competition in the culinary business increase. Donat Ratu MSME is an MSME established in 2019 in Kalisat District that uses social media as a place to market its products. This research was conducted to solve existing problems… Show more
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