Stilettoed Damsels in Distress: the (un)changing depictions of gender in a business English textbook

Goyal, Richa; Rose, Heath

doi:10.1016/j.linged.2020.100820

Cited by 16 publications

(20 citation statements)

References 27 publications

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“…And then, the occupations assigned for men are equivocally typical to the traditional roles of women as housemaker and caretaker, while men were assigned with a professional occupation that required a higher educational level (Barton & Sakwa, 2012;Emilia et al, 2017;Gebregeorgis, 2016;Gharbavi & Mousavi, 2012;Julianti et al, 2019;Lee, 2019;Lee & Mahmoudi-Gahrouei, 2020;Paudel & Khadka, 2019;Sulaimani, 2017;Yang, 2016). Barton & Sakwa (2012), Goyal & Rose (2020), Julianti et al (2019, Paudel & Khadka (2019) recognize that EFL textbooks assigned men with professions of the public sphere, well-paid and high-status jobs, such as a doctor, judge, manager, leader, CEO, engineer, photographer, lawyer, scientist, politician. Additionally, men's occupation was frequently related to their power and physical demands, e.g., police and soldier (Lee, 2019).…”

Section: Narrow Range Of Occupational Roles For Womenmentioning

confidence: 99%

“…In the corroboratory spirit of evaluating the contribution of textbooks in the eradication, or at least the diminution, of gender-based stereotypes and its entailed marginalization, studies have been conducted on representations of gender issues in textbooks (Asadullah et al, 2018;Bernabé-Villodre & Martínez-Bello, 2018;Cobano-Delgado & Llorent-Bedmar, 2019;Goyal & Rose, 2020;Islam & Asadullah, 2018;Parker et al, 2017). Such analyses are more pressing on language textbooks as language is a medium to transfer and transmit ideologies (Al-Qatawneh & Al Rawashdeh, 2019;Blangsinga et al, 2021;Suwastini, Banjar, et al, 2020;Utami et al, 2020).…”

Section: Introductionmentioning

confidence: 99%

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Gender Inequality Represented in English Textbooks: A Literature Review

Mihira

Suwastini

Artini

et al. 2021

J. Ilmu Sos. Human.

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Ideologies are contested through discourses; thus, textbooks can be a fertile ground for implanting the prevalence of women's marginalization in society, or they can also be used for deconstructing the ideology. The present study aims to provide a general map of how English as a foreign language reflects gendered stereotypes. The study was library research that used the results of previous studies to answer the research questions. Using George's method, the study chose thirty articles published in 2010 - 2021, then critically reviewed. The critical reading was continued with mapping the results of the studies, and their arguments on gender stereotypes included English as Foreign Language textbooks worldwide. The review revealed that there had been prevalent marginalization of women in English textbooks reflected through the depiction of women as less dominant, inferior than men, primarily domestic, generally weak, powerless, voiceless, and passive. Such male prevalence was also found in Indonesian EFL textbooks. Many previous studies admit that male prevalence and women marginalization in EFL textbooks reflect reality in society. Nevertheless, the present study takes the standpoint that calls for the utilization of textbooks to deconstruct gendered binary oppositions that marginalize women by deliberately designing textbooks that impart awareness about gender equity.

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Section: Narrow Range Of Occupational Roles For Womenmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Gender Inequality Represented in English Textbooks: A Literature Review

Mihira

Suwastini

Artini

et al. 2021

J. Ilmu Sos. Human.

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“…According to previous studies [23][24][25], gender bias exists in the textbook, which "not only constrain male (M) and female (F) students' relationships with people of the other gender but could also restrict the conceptualization of their present and future identities [26][27][28][29]. Thus, the phenomenon of gender bias in textbooks deserves people's attention.…”

Section: The Representations Of Gender Bias In the Textbookmentioning

confidence: 99%

Gender Bias in the Curriculum: A Reflection from the English Textbook

Rong¹,

Xue²,

Zhang³

et al. 2021

Proceedings of the 2021 5th International Seminar on Education, Management and Social Sciences (ISEMSS 2021)

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This paper seeks to explore gender discrimination in the school EFL textbooks. With the awakening of gender equality awareness, gender bias in education has been widely concerned. As a tool in the teaching process, the textbook is one of the essential parts of education, which influences teachers' teaching methods and affects students' ideology. Thus, gender bias contained in the textbook imposes far-reaching and negative influence on students' confidence, learning enthusiasm, future family participation, and employment choice. Also, this paper analyses the representations of gender bias in the textbook from the perspective of visual image and verbal language. Finally, this paper proposes that alleviating the phenomenon of gender bias in textbooks needs the publicity from all walks of life, media dissemination, and financial support for book revision.

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“…On the other hand, Dzięcioł-Pędich (2017) reviewed the speaking sections of six Business English textbooks published between 2005 and 2014, and concluded that women and men had not only similar roles but also occupied equally high corporate positions. Finally, Goyal and Rose (2020) analyzed the first and latest editions of the Market Leader Course Book: Intermediate Business English for equality of gender representation and found that the latest editions show decreased male dominance in many images as well as in some speech elements.…”

Section: Introductionmentioning

confidence: 99%

“…They all adopted a synchronic approach and focused on the textbooks currently used in their countries. The studies comparing old and new textbooks for evidence of change are scarce (Goyal & Rose, 2020), therefore we decided to examine the evolution of professional female roles in Business English textbooks over the last fifty years. We believe working across a relatively long span of time will help us to observe their progression.…”

Section: Introductionmentioning

confidence: 99%

The Role of Women in Business English Textbooks (1970s-2010s)

Vázquez-Amador¹,

Lario-de-Oñate²

2022

ESP Today

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Business English textbooks help students learn not only the language used in the world of business but also about the organizational structure of different companies as well as interaction in the workplace. This research examines the evolution of the professional role of women in Business English textbooks in the last fifty years. For this purpose, we analyzed thirty-five Business English textbooks published between the 1970s and the 2010s. Firstly, we recorded the different jobs done by women included in these books and classified them in four different occupational groups: managers, professionals, technicians, and clerks. As expected, the number of jobs held by women in these textbooks gradually increased over time although there has been likewise a remarkable decrease in clerical jobs as managerial and professional jobs experienced a simultaneous increase; the incidence of female technicians was consistently low. Regarding female representation in textbook pictures, whereas in the 1970s women were depicted in traditional female roles, we can observe how they are progressively portrayed in managerial positions. Furthermore, their visibility in general increased noticeably over the years. On the other hand, the representation of actual businesswomen in textbooks as case studies or part of reading comprehension exercises is quite limited.

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Stilettoed Damsels in Distress: the (un)changing depictions of gender in a business English textbook

Cited by 16 publications

References 27 publications

Gender Inequality Represented in English Textbooks: A Literature Review

Gender Inequality Represented in English Textbooks: A Literature Review

Gender Bias in the Curriculum: A Reflection from the English Textbook

The Role of Women in Business English Textbooks (1970s-2010s)

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