Stakeholder perception of financial performance in corporate reputation formation

Дерун, Іван; Mysaka, Hanna

doi:10.14254/2071-8330.2018/11-3/10

Cited by 12 publications

(9 citation statements)

References 27 publications

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“…The set of human, physical, intellectual and financial resources, those can be applied for the execution of the branding strategy. Financial resources are dominant in this manner, particularly, considering the brand perception by potential investors (Derun & Mysaka, 2018). To remain by the preferential channels, managing social media platforms, editing company websites require a certain level of computer literacy of marketing people.…”

Section: Resultsmentioning

confidence: 99%

Employer branding concept for small- and medium-sized family firms

Bite¹,

Konczos-Szombathelyi²

2020

Journal of International Studies

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The area of this paper is employer branding of small-and medium-sized family firms. Its function is to attract the necessary quantity and quality of labour force to build competitive advantage in the market, differentiate from peers and thus facilitate company's prosperity. Labour shortage and aging society strike Central and Eastern Europe, therefore, employers face a disadvantageous bargaining position. Family firms, that are mainly small companies, are in a unique situation. Although employer branding is a useful and hot topic nowadays in some regions of the world, it is yet greatly underresearched empirically for some kinds of associations. To close this gap, this paper aims to present an employer branding concept. We extracted the output from a two-folded literature review on the existing knowledge about the public image of small family firms and the psychological needs and employee expectations about such workplaces and employers. We narrow down the area by handling a specific pattern of employees and conducting the whole research in Hungary. The solution we are proposing to fill the gap is an employer branding concept created by customization of the Business Model Canvas.

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Section: Resultsmentioning

confidence: 99%

Employer branding concept for small- and medium-sized family firms

Bite¹,

Konczos-Szombathelyi²

2020

Journal of International Studies

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“…Analysis of the insurance market involves the processing of large volumes of information characterizing the studied objects; therefore this is one of the most critical stages of the study, largely determining its effectiveness. (Myšková & Hájek, 2017;Boyko and Derun, 2016;Derun and Mysaka, 2018). The statistical reporting system allows you to obtain data on the number of insurance organizations, types, distribution by ownership and legal forms.…”

Section: Methodsmentioning

confidence: 99%

Statistical methods in investment insurance

Omarkhanova¹,

Amerzhanova²,

Mardenova³

et al. 2019

JESI

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The economy of Kazakhstan is becoming more and more integrated into the global economy every year, and this process will continue. Kazakhstan's accession to the WTO has opened the insurance market to foreign insurers even more. At the same time, foreign companies have more experience in conducting insurance operations and actively apply the latest economic and statistical methods for assessing and managing risks. In the Republic of Kazakhstan, the practice of risk management of the insurance company is not widespread, which makes the results of this study relevant and of practical importance.The development of the insurance business is associated with attracting investment. In these conditions, company management is faced with a difficult task: on the one hand, they are interested in attracting additional capital to develop and improve the reliability of the business, and on the other hand, investors demand a return on invested capital no less than alternative investments can bring. Therefore, in order to answer the challenge, you need to be able to calculate the optimal amount of attracted capital, adequate to the risks of the company. The development of methods to optimize the investment strategy is an urgent problem for the development of the Kazakhstan insurance market, the solution of which is also reflected in this article.

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“…Based on them, employees of accounting services carry out effective business accounting and control in the interests of the enterprise itself; -thirdly, management accounting is designed to serve the interests of the labor collective. The advantage of management accounting over production accounting is that it finds its application in practice (Botobekov 2010;Boyko and Derun, 2016;Král and Šoljaková, 2016;Derun and Mysaka, 2018). Egorova L.I.…”

Section: Literature Reviewmentioning

confidence: 99%

Management accounting in the restaurant business: organization methodology

Yembergenov¹,

Zharylkasinova²

2019

JESI

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A functionally developed management accounting focused on the competitive environment will make it possible to identify information and technological processes that are a priori oriented towards the adoption of reasonable and optimal management decisions that allow timely elimination of deficiencies characteristic of accounting and financial accounting. The effectiveness of managerial control leads to the guarantee of reliable information of accounting (financial) statements, reliability, stability and security of the organization's assets, allows you to explore the relationship of management and tax accounting, thereby contributing to successful and profitable activities. In this regard, the development of theoretical and practical recommendations, which are aimed at strengthening the role and importance of management accounting, improving the methodology of its organization in the restaurant business, is becoming very relevant. The purpose of the study is to develop the theoretical and methodological aspects of management accounting of catering enterprises, in particular restaurant services. The theoretical basis of the study was the work of foreign and domestic scientists on the formation, management and use of organization resources, management of socio-economic systems in the field of public catering. The research information base was made up of legislative and other regulatory acts of the Republic of Kazakhstan, statistical data of the Agency of the Republic of Kazakhstan on statistics, analytical materials, materials of scientific economic literature and periodicals, materials of scientific and practical conferences, electronic resources. In the research process, both general scientific methods of cognition were used: methods of induction and deduction, analysis and synthesis, classification and grouping, as well as special ones: methods of situational, comparative and economic-statistical analysis, methods of expert analytical, balance sheet and strategic analysis.

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Stakeholder perception of financial performance in corporate reputation formation

Cited by 12 publications

References 27 publications

Employer branding concept for small- and medium-sized family firms

Employer branding concept for small- and medium-sized family firms

Statistical methods in investment insurance

Management accounting in the restaurant business: organization methodology

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