Stakeholder Analysis in the Development of a Banana Center in Karanganyar Regency, Central Java, Indonesia

Abstract

The development of the banana center has created a conflict of interest between stakeholders, caused by the conflicting interests of the parties involved in processing and marketing the bananas, including farmers, home industry operators, village-owned enterprises, and traders. This study aims to identify the stakeholders, to analyze the interests of the parties concerned, to examine the influence and relationships of the stakeholders, and to look at the interests of the parties involved in the conflict. A qualitative research method is used, which includes classifying and mapping a number of issues related to the development of the banana center. The conflict is analyzed using an onion analysis. The results of the analysis show that there are similarities in the needs of the stakeholders which become nodes of conflict in the banana processing and marketing. Good longterm conflict management in the process of developing the banana center can be implemented through negotiation. The agreements reached are related to the empowerment of community members involved in the banana center, especially banana farmers and home industry entrepreneurs, to realize a positive attitude and awareness towards the development of the banana center. This study recommends the establishment of a forum containing multiple stakeholders as a medium for discussing mutual agreements, especially related to the banana trade system.