“…For example, on the 1-7 imageability scale, the following words easily evoke mental images according to one set of norms but not another: "norm" (2.5 in Cortese & Fugett, 2004;6.0 in Toglia & Battig, 1978), "head" (2.4 in Bird et al, 2001;6.8 in Cortese & Fugett, 2004) and "spire" (2.7 in Cortese & Fugett, 2004;5.5 in Scott et al, 2018). Indeed, previous work that has systematically examined the stability of imageability ratings has sometimes found major discrepancies between participant samples (e.g., Campos & Sueiro, 1991;Grandy et al, 2020). While newer imageability norms report consistency with existing ones in method and ratings (e.g., Bird et al 2001;Cortese & Schock, 2013;Scott et al, 2018), they nonetheless vary in terms of participants' age and country of testing, word samples and rating distributions, as well as testing methods (see Table 1 for an overview of the norms used in the current study).…”