Sport and National Identity: A Comparison of the 2006 and 2010 FIFA World Cups™

Kersting, Norbert

doi:10.1080/02589340801962551

Cited by 66 publications

(55 citation statements)

References 3 publications

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“…For instance, Chalip (2006) argued that social identity quickly subsides after the event has concluded. His argument was supported by longitudinal data from the 2006 World Cup that indicated that while national pride in Germany significantly increased during the event (approximately 7%), this number dropped to 1% following the event (Allbus, 2006 as cited in Kersting, 2007). This begs the question that if a sense of national identity is indeed temporal, what is the overall value to the host nation?…”

Section: Introductionmentioning

confidence: 86%

“…and membership organizations (e.g., religion, work, education, etc.). The influence of sport on social identity, particularly in a national context, has received attention (e.g., Hargreaves & Ferrando, 1997;Houlihan, 1997;Kersting, 2007;Ndlovu-Gatsheni, 2011). For example, South African President Jacob Zuma was quoted days before the World Cup of 2010 as saying, '[.…”

Section: Introductionmentioning

confidence: 99%

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The power of sport to unite a nation: the social value of the 2010 FIFA World Cup in South Africa

Heere

Walker

Gibson

et al. 2013

European Sport Management Quarterly

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Section: Introductionmentioning

confidence: 86%

Section: Introductionmentioning

confidence: 99%

The power of sport to unite a nation: the social value of the 2010 FIFA World Cup in South Africa

Heere

Walker

Gibson

et al. 2013

European Sport Management Quarterly

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“…Moreover, the staging of the FIFA World Cup in 2006 and the associated marketing campaigns were also used to envision a tolerant, friendly, and openminded nation and to foster a new self-image of the Germans, unburdened by the shame and guilt of World War II (Kersting, 2007;Schrag, 2009). Hence, the peculiarities of its history make Germany a very interesting case for studying sportive nationalism.…”

Section: Introductionmentioning

confidence: 99%

Sport-Related National Pride in East and West Germany, 1992-2008

Meier

Mutz

2016

SAGE Open

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It is commonly assumed that international sport reinforces feelings of national pride and national identity. Using large-scale survey data from Germany, covering the period between 1992 and 2008, some unresolved key questions surrounding sportive nationalism are addressed. We examine the relative importance of sport as a source of national pride, analyze the sociodemographics of sportive nationalism, and describe its long-term development in East and West Germany after reunification. Results reveal that sport is an increasingly important source of pride in Germany. Sportive nationalism is more common among younger generations, males, and individuals with lower socioeconomic status. Prevailing differences between East and West Germany document persistent socialization effects of former sport-centered identity politics. Among East Germans, sport is more important for general national pride, and sportive nationalism is much more equally distributed between various social groups (with regard to age, gender, education). From 1992 to 2008, however, a trend toward convergence between East and West Germans is also demonstrated.

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“…Accordingly, a questionnaire was designed based on a number of factors and models that surfaced from the literature (e.g. Anholt's [2007] nation-brand hexagon; Kersting's [2007] conceptualization of national identity; and Gibson et al's [2008] Beijing Olympic Games perception analysis). The questionnaire design was mostly structured, using closed-ended questions and Likert-type scales, although open-ended questions were also used to test prior and current perceptions of the South African brand.…”

Section: Methodsology Study Context and Aimmentioning

confidence: 99%

The Nation-Branding Legacy of the 2010 FIFA World Cup for South Africa

Knott¹,

Fyall²,

Jones³

2013

Journal of Hospitality Marketing & Management

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There has been a growing awareness of the potentially significant impact that hosting sport mega-events, such as the 2010 FIFA World Cup in South Africa, can have on a nation's brand. Within the broader context of nation branding, this article explores the specific tourism legacy that may be achieved from sport mega-events and details an exploratory investigation that aimed to identify brand perceptions and changes in perceptions of international visitors to South Africa during the mega-event. The tourism legacy of the event appears to be the degree to which brand perceptions of travelers changed and formed as a result of visiting the nation. The value of these changed perceptions manifests in important behavioral intentions, such as repeat visitation and positive word-of-mouth promotion. The study concludes that mega-events provide an opportunity to elicit tourism legacies for a nation, especially in terms of nation-brand development for the host.

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Sport and National Identity: A Comparison of the 2006 and 2010 FIFA World Cups™

Cited by 66 publications

References 3 publications

The power of sport to unite a nation: the social value of the 2010 FIFA World Cup in South Africa

The power of sport to unite a nation: the social value of the 2010 FIFA World Cup in South Africa

Sport-Related National Pride in East and West Germany, 1992-2008

The Nation-Branding Legacy of the 2010 FIFA World Cup for South Africa

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