The orbital moment and the noncubic charge distribution in ferromagnetic transition metals with cubic lattice symmetry are investigated within the tight-binding model. By combining the tight-binding approximation, perturbation theory, and the Green's function formalism for impurity scattering, approximate expressions for both effects are derived that depend only on the spin-orbit coupling strength and the density of states of the system without spin-orbit coupling. The basic relations between the orbital moment, the noncubic charge distribution, and the band structure are derived from the form of these expressions and from their application to various model band structures: We explain in this way the scaling with the spin-orbit coupling strength and bandwidth, the typical order of magnitude, the variation as a function of the band filling, the sensitivity to band structure details, and the role of the splitting between spin-up and spin-down states. For the noncubic charge distribution we derive the form of the dependence on the direction of the magnetization and show how the sign and magnitude of this anisotropy are related to the different energy distributions of e g and t 2g states. This tight-binding analysis is finally applied to the 5d impurities in Fe. The local densities of states without spin-orbit coupling are obtained by self-consistent augmented plane-wave calculations using a supercell method. The special features of the 5d impurities in Fe with respect to the band structure, the orbital moment, and the noncubic charge distribution are discussed. The general trend of the systematics is interpreted as a band filling effect. The prevailing sign of the anisotropy is ascribed to the concentration of the e g states near the Fermi energy. The results of the tight-binding analysis are compared with the experiment and a more rigorous calculation.