Two key concepts arising from Butler's work are the heterosexual matrix -the conflation of sex-gender-sexuality which leads to the normalisation of heterosexuality -and performative reinscription -the discursive process by which the marginalised Other brings new meanings to normative identity constructions. While we have found both concepts useful, we consider the extent to which the very act of naming -or in Althusser's words, hailing -the heterosexual matrix reifies it. Drawing on our own research on lesbian, gay, bisexual and transgender equality in primary schools, we consider disruptions (breaking what Butler describes as echo-chains) and reinscriptions (forging new ones) as approaches to queering consent. This vision requires disorganisation rather than resistance and replaces the metaphor of the matrix as a system of externally imposed rules with an understanding of how the matrix -to the extent that it exists at all -relies on hegemony as organised consent.Introduction: un-believing the matrix As researchers concerned with the operation of heteronormativity in educational contexts, we have made considerable use, in our research and writing (Atkinson 2004;Atkinson and DePalma 2008;DePalma and Atkinson 2006, 2007a, 2007b, 2007c) of Butler's notion of the heterosexual matrix 1 -the conflation of sex-gender-sexuality which leads to the normalisation of heterosexuality -and the concomitant notion of compulsory heterosexuality. In a paper entitled Imagining the Homonormative: The Place of Subversive Research in Education for Social Justice (Atkinson and DePalma 2008) we state, 'The heteronormative is the "natural order of things". It is the collective voice of reason, a tautology that explains things must be this way because this is the way they are' (27). We go on to state, 'The heterosexual matrix is self-sustaining and self-replicating, that is, since we take it for granted, our actions can serve to perpetuate it' (28).In this paper, we want to challenge the reification implicit in our own earlier statements, and extend the idea of 'taking for granted' to that of 'believing', exploring the notion that, rather like a religious system, the heterosexual matrix is sustained by belief. We consider the notion, following Paden and Charpentier, of the matrix as a 'sacred order' which is inherently unstable: it requires constant maintenance; the sacred order is constantly at risk of violation. We suggest that, through naming and believing the heterosexual matrix and identifying evidence of its operation, we reify, reinforce and reinscribe it, even as we attempt to subvert, unsettle or deconstruct it.