The new bis(iminopyridyl)phthalazine ligand, 1,4-{(2,6-i-Pr2C6H3)N=CMe)C5H3N}2C8H4N2 (L), has been prepared in good yield using a combination of palladium-mediated cross coupling and condensation strategies. Reaction of L with three equivalents of CoX2 (X = Cl, Br) in n-BuOH at elevated temperature generates, on crystallisation from bench acetonitrile, the paramagnetic tetrahalocobaltate salts [(L)Co2X(µ-X)(NCMe)m(OH2)n](CoX4) (X = Cl, m = 2, n = 1 1a; X = Br, m = 2, n = 0 1b) as acetonitrile or mixed acetonitrile/aqua adducts; a similar product is obtained from the reaction of FeCl2 with L and has been tentatively assigned as [(L)Fe2Cl(µ-Cl)(OH2)3](FeCl4) (2). By contrast, reaction of L with NiX2(DME) (X = Cl, Br; DME = 1,2-dimethoxyethane), under similar reaction conditions, affords the halide salts [(L)Ni2X2(µ-X)(OH2)2](X) (X = Cl 3a, X = Br 3b) as aqua adducts. Structural determinations on 1 and 3 reveal L to adopt a bis(tridentate) bonding mode allowing the halide-bridged metal centres to assemble in close proximity (M···M range: 3.437 -3.596 Å). Unexpectedly, on reaction of L with ZnCl2, the neutral bimetallic [(L)Zn2Cl4] (4b) complex is formed in which the ZnCl2 units fill inequivalent binding sites within L (viz. the Nphth,Npy,Nim and Npy,Nim pockets). Complex 4b could also be obtained by the sequential addition of ZnCl2 to L to form firstly monometallic complex [(L)ZnCl2] (4a) and then on further ZnCl2 addition 4b; the fluxional behaviour of diamagnetic 4a and 4b is also reported. On activation with excess methylaluminoxane (MAO), 1 -3 display modest activities for alkene oligomerisation forming low molecular weight waxes with methyl-branched products predominating for the nickel systems (3). On the other hand, the iron catalyst (2) gives exclusively α-olefins while the cobalt systems (1) are much less selective affording equal mixtures of α-olefins and internal olefins along with lower levels of vinylidenes and tri-substituted alkenes. Single crystal X-ray structures are reported for L, 1a, 1b, 3a, 3b and 4.