Socially Optimal Retail Return Strategies Under the Influence of Endowment Effect

Shirzadeh, Ali; Elahi, Ehsan

doi:10.1007/978-3-031-06862-1_1

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Return Leniency1

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2024

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“…Janakiraman et al (2016) conducted a meta-analysis on return leniency and found that return leniency increases purchases at a greater rate when compared to the increases in returns. The findings of Shirzadeh and Elahi (2022) further supports the findings of all of these studies as it examined return leniency, as a combination of cost of return and return efficiency, and found that higher return leniency can result in higher return frequency.…”

Section: Return Leniencysupporting

confidence: 82%

Examining the Antecedents of Return Policy Leniency in eCommerce

Church,

DaSouza,

Awe

2024

Journal of Electronic Commerce in Organizations

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As eCommerce has become widespread, the challenge of successfully navigating the returns process has grown perilous. The product returns issue is even more difficult for microenterprises that sell unique or custom products with fewer resources. The authors examined the impact of the antecedents of return policy leniency, specifically economic and social success factors. Using a web crawler over a 24-week period, the authors collected and analyzed data for a sample of 781 shops from Etsy, an eCommerce platform. Results indicate that the well-studied factor of sales, in addition to a new social factor – community dialogue – impacts an Etsy shop's return policy leniency.

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Section: Return Leniencysupporting

confidence: 82%