Social Media in Human–Robot Interaction

Zeller, Frauke; Smith, David Harris; Duong, Jacky Au; Mager, Alanna

doi:10.1007/s12369-019-00573-4

“…The use of images or videos generates a more positive effect on sentiment than if the tweet has only text. This result is very similar to other previous research (Yost et al 2020 ; Zeller et al 2020 ), where the use of images and videos is generally better accepted in messages than in those messages that only show text and tend to generate more engagement. This circumstance could also explain the fact that the number of words significantly and negatively influences the sentiment of the tweets, perhaps because it is expected to be accompanied by some type of image, video, external link or emoticon.…”

Section: Discussionsupporting

confidence: 92%

“…Social listening is an appropriate method for addressing the objectives of this research since it allows the analysis of content on social media, avoiding any type of bias from the researchers. The use of social media has already been used in other research on human–robot interaction (HRI) (Cramer and Buttner 2011 ; Zeller et al 2020 ).…”

Section: Methodsmentioning

confidence: 99%

Entrepreneurship innovation using social robots in tourism: a social listening study

Fiol

¹

,

Tena

²

,

Rodríguez-Artola

³

et al. 2023

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The tourism sector has been one of the most impacted by the COVID-19 pandemic, due to restrictions on mobility and fear of social contact. In this context, business innovation through digital transformation is presented as a great opportunity for the tourism industry and the inclusion of social robots in service tasks is an example. This transformation requires new methodologies, skills and talent that must be promoted to improve the innovative tourism ecosystem. With this research, we try to determine how the inclusion of social or service robots in hotels can improve the image and perception held by clients or guests. For that, we first analyse the degree of knowledge and sentiment generated by social robots through a social listening study in social networks. In addition, we determine whether these perceptions on the subject are in tune with other more formal fields, such as scientific research, or with the strategies followed at a national or international level by companies, agencies and organisations related to the technology and innovation of social robotics. For both objectives, we use the Simbiu social listening tool, a software-based program on Talkwalker, and we obtain interesting results. Basically, people on Twitter have a neutral or positive feeling about the use of social robots, and people who write in English have a more positive attitude towards social robots than Spanish speakers. After COVID-19, are necessary changes in strategic decisions of the hospitality and it is essential to continue investigating the role of social robots in this new context.

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“…Also seen on the streets of Toronto is Geoffrey the small pink food delivery robot designed by Tiny Mile Robots (Lightfood, 2020). HRI research in Canada is also niche, the most globally recognized endeavor is by Ryerson University's Frauke Zeller, whose HitchBOT hitchhiked across North America before being decapitated in Philadelphia by unknown assailants (Smith & Zeller, 2017;Smith & Zeller, 2018;Zeller et al 2020). The goal of HRI research is to promote constructive communication and connections between robots and humans in a future assumed to have higher integration together to facilitate realizing the beneficial applications (Sandoval & Mubin, 2015).…”

Section: The Problem Of Robotsmentioning

confidence: 99%

How to Help Robots Take Over the World (in a Good Way): Media Influence on the Acceptance of New Technology

Neve

2024

Preprint

0

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Past research has established that since robots are not yet common in Western society, most people’s views are based on how they are represented in science fiction versus current reality (Bruckenberger et al., 2013; Teo, 2021). This is the foundational problem for robots as a unique technology where common understanding is based on predisposed stereotypes from decades of pop culture, which can represent an impediment to acceptance. This paper acts as a case study on how media can be leveraged to influence audience acceptance of new technology such as social robots. I evaluate this by measuring the baseline of attitudes towards robots, probing the sources of these beliefs including how they are informed by pop culture, then subsequently quantifying how exposure to nonfiction media can reshape these embedded notions. The goal is to test if there is a lift in positive sentiment when shown marketing videos of an existing robot Pepper by Softbank Robotics. This study had mixed results revealing there is a high degree of skepticism in audiences regarding robots which is a hurdle that must be addressed and overcome to effectively integrate into future society. This MRP is a first account at developing insights for companies and governments on how to successfully drive acceptance of this new technology to facilitate successful HumanRobot Interaction (HRI). The goal is to situate HRI at the intersection of media theory, to analyze diffusion of innovation from a perspective of audience, influence, and acceptance.

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“…Also seen on the streets of Toronto is Geoffrey the small pink food delivery robot designed by Tiny Mile Robots (Lightfood, 2020). HRI research in Canada is also niche, the most globally recognized endeavor is by Ryerson University's Frauke Zeller, whose HitchBOT hitchhiked across North America before being decapitated in Philadelphia by unknown assailants (Smith & Zeller, 2017;Smith & Zeller, 2018;Zeller et al 2020). The goal of HRI research is to promote constructive communication and connections between robots and humans in a future assumed to have higher integration together to facilitate realizing the beneficial applications (Sandoval & Mubin, 2015).…”

Section: The Problem Of Robotsmentioning

confidence: 99%

How to Help Robots Take Over the World (in a Good Way): Media Influence on the Acceptance of New Technology

Neve

2024

Preprint

0

View full text Add to dashboard Cite

Past research has established that since robots are not yet common in Western society, most people’s views are based on how they are represented in science fiction versus current reality (Bruckenberger et al., 2013; Teo, 2021). This is the foundational problem for robots as a unique technology where common understanding is based on predisposed stereotypes from decades of pop culture, which can represent an impediment to acceptance. This paper acts as a case study on how media can be leveraged to influence audience acceptance of new technology such as social robots. I evaluate this by measuring the baseline of attitudes towards robots, probing the sources of these beliefs including how they are informed by pop culture, then subsequently quantifying how exposure to nonfiction media can reshape these embedded notions. The goal is to test if there is a lift in positive sentiment when shown marketing videos of an existing robot Pepper by Softbank Robotics. This study had mixed results revealing there is a high degree of skepticism in audiences regarding robots which is a hurdle that must be addressed and overcome to effectively integrate into future society. This MRP is a first account at developing insights for companies and governments on how to successfully drive acceptance of this new technology to facilitate successful HumanRobot Interaction (HRI). The goal is to situate HRI at the intersection of media theory, to analyze diffusion of innovation from a perspective of audience, influence, and acceptance.

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Social Media in Human–Robot Interaction

Cited by 9 publications

References 25 publications

Entrepreneurship innovation using social robots in tourism: a social listening study

Entrepreneurship innovation using social robots in tourism: a social listening study

How to Help Robots Take Over the World (in a Good Way): Media Influence on the Acceptance of New Technology

How to Help Robots Take Over the World (in a Good Way): Media Influence on the Acceptance of New Technology

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