“…In reviews of the organizational literature, these have been summarized as lack of trust, poorer working experiences, increased segregation and decreased commitment (Cunningham, 2004), as well as poor social cohesion, higher levels of conflict and poor communication (Mannix and Neale, 2005). However, we stress that it is through organizational member's everyday discursive practices that such categorizations are enacted for motivated and strategic purposes (Antaki et al, 1996;Gumperz, 1982a,b;Meân, 2001, Potter, 1996. Therefore, central members of the football category can routinely position women-only courses as justification for the saliency of gender and the exclusion of women from the coaching category via the standards discourse-that is, if women need "assistance" to access coach education, are they capable of achieving the standard necessary for category membership?…”