“…Knowledge is one of the main assets in today's highly competitive business environment. Despite the growing body of research in knowledge assets (Amin, Usman, Sohail & Aslam, 2018;Chung & Yoon, 2015;Hasan, Hamzah, Saleh & Kamaluddin, 2019;Lerro, Iacobone, & Schiuma, 2012;Lin, Li, & Wu, 2018), several deficiencies in the literature need to be addressed. Firstly, despite many studies have highlighted the importance of knowledge, yet most scholars recognised it simply as object that resides in the mind of individuals (Nonaka, 1994).…”