“…We concentrate on preference elicitation and cheap talk scripts to provide a concrete example on how social psychology can add insight into valuation work. Additional work exists on the social theory of conflict, coordination, and cooperation (e.g., Kollock, 1998;Thøgersen, 2008;Vugt, 2009;Vatn, 2009); mechanism design and the crowding out of internal and external motivations (e.g., Frey and Oberholzer-Gee, 1997;Hatcher et al, 2000); the adoption of new energy savings technologies and prosocial behavior (e.g., Batson, 1998;Yoeli, 2008), and decision making over risk and time, and how social situations can create context-dependent choices (e.g., Bowles, 1998Bowles, , 2002Cherry and Shogren, 2008).…”