Smuggling, Betrayal, and the Handle of a Gun: Death, Laughter, and the<i>Narcocorrido</i>

Sauceda, Jonathan

doi:10.1080/03007766.2013.816542

Cited by 2 publications

(3 citation statements)

References 7 publications

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“…Another relevant aspect is that the drug trafficker is portrayed as a "man of many women," as he appears with foreign prostitutes even if he is claiming his love for another woman. This narrative reinforces the strong misogynist ideology underlying "altered movement" songs (Sauceda, 2014).…”

Section: Edici On Culiacán By El Jerrysupporting

confidence: 53%

“…Adepts of the drug subculture build their aspirational identities through the consumption of brands as symbolic markers. An iconic example of a brand strongly associated with the drug subculture is the Scotch whiskey "Buchanan's," which is widely mentioned in "altered movement" songs (Sauceda, 2014). Other brands that are regularly mentioned in these songs are Armani, Ralph Lauren, Dolce & Gabbana, Cadillac, etc.…”

Section: Discussionmentioning

confidence: 99%

“…A distinctive feature of "altered movement" songs is the portrayal of drug traffickers as rich, successful and powerful people. This representation seems to be appealing to young people (Sauceda, 2014). It is worth mentioning that there is a porous border between drug traffickers and narcocorridos music.…”

Section: Conspicuous Consumption Practices In Music Subculturesmentioning

confidence: 96%

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Music subculture as a source of conspicuous consumption practices: a qualitative content analysis of “altered movement” songs and music videos

Castillo-Villar

Cavazos‐Arroyo

Kervyn

2020

JCM

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Purpose The purpose of this study is to focus on analyzing the role of music subcultures in the communication and promotion of conspicuous consumption practices. The object of study is the “altered movement” as the music style of the drug subculture in Mexico. Design/methodology/approach A qualitative content analysis of 78 lyrics and music videos of “altered movement” was carried out between August and December 2018. Findings The analysis of lyrics and music videos leads to the identification of four narratives (from poor to rich, power through violence, lavish lifestyle and power over women) and diverse symbolic markers (luxury brands mainly) that together, display messages aimed at promoting conspicuous consumption practices. Originality/value The current research expands the body of literature of music subcultures in the consumer research area by contesting the common conception of this phenomenon as a healthy source of self-identity formation and deepening into its role as a source of conspicuous consumption practices.