2021
DOI: 10.25278/jitpk.v2i2.609
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SMART Leader Bagi Generasi “Smartphone” (Z)

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“…The sooner the company plans to manage Gen Z, the stronger it will be in starting competition in a highly competitive industry (DeRosa, 2018). Some of the characteristics that can be identified of Gen Z are (Tumbol, 2021): a. Media interfaces (Mediavora) Research conducted on younger generations in the United States shows that Generation Z spends more than 7.5 hours a day with one or more media.…”
Section: Definition Of Ethical Leadership and Gen Z Perspective Defin...mentioning
confidence: 99%
“…The sooner the company plans to manage Gen Z, the stronger it will be in starting competition in a highly competitive industry (DeRosa, 2018). Some of the characteristics that can be identified of Gen Z are (Tumbol, 2021): a. Media interfaces (Mediavora) Research conducted on younger generations in the United States shows that Generation Z spends more than 7.5 hours a day with one or more media.…”
Section: Definition Of Ethical Leadership and Gen Z Perspective Defin...mentioning
confidence: 99%